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Et Mailchimp-alternativ

Nutshell's Email Marketing vs. Mailchimp

Integrating your email marketing platform with your CRM is a marketing game-changer. Nutshell’s Email marketing stands above Mailchimp for its:

  • Alt-i-en e-mailmarketing og CRM-funktionalitet
  • Unlimited audiences on every plan
  • Prissætning, der er nem at beregne – uden omkostninger til overforbrug
  • Included with Nutshell Marketing Foundation subscription

Hvad er Mailchimp? 

Mailchimp er en e-mail-marketingplatform, der har eksisteret siden 2001 og tilbyder automatisering, e-mail-skabeloner, rapportering og andre funktioner.

What is Nutshell’s Email Marketing?

Nutshell’s Email marketing tool is an integrated feature of Nutshell, the all-in-one CRM designed to help businesses close more deals. Email marketing connects seamlessly to your CRM data to help you connect with customers at every stage of the funnel.

Nutshell’s Email marketing includes essential features like:

  • Multi-email drip sequences
  • A drag-and-drop template editor
  • Unlimited audiences from your CRM contacts
  • Laser-focused audience segmentation
  • An AI writing assistant
  • Custom-coded email templates

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Nutshell’s Email Marketing vs. Mailchimp comparison

Whether you’re an email marketing newbie or a professional, Mailchimp is likely on your radar. But Mailchimp comes without sales integration, imposes audience limits, and has sneaky overage costs and strict seat limitations.

Nutshell’s Email marketing is the best Mailchimp alternative that offers a one-stop shop for your customer relationship management, sales, and email marketing operations. Nutshell’s Email marketing provides:

  • Seamless CRM integration
  • Powerful list-making features and advanced contact segmentation
  • Unlimited audiences on every plan so you can send campaigns to the right people
  • Company-wide pricing that gives your entire team access to email marketing features
  • And basic features included with a Nutshell Sales (our CRM) subscription

Take a look at these email marketing platforms side by side to see for yourself why Nutshell’s Email marketing comes out on top.

Included in Nutshell Marketing Foundation and above—so you can get your whole team on board

At Nutshell, we realize that getting your entire marketing team onto your email marketing platform is essential for optimizing your efforts and improving collaboration. But with Mailchimp, every plan except Premium includes strict seat limits. Plus, your marketing and sales contacts remain separated—which can cause headaches for your team and slash your marketing effectiveness.

While Mailchimp imposes a user limit, Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan, which comes free with every Nutshell Sales subscription. So you can give everyone in your CRM access to the marketing data and tools that will improve decision-making and show you the big picture of how your sales and marketing efforts work together.

CRM Email Sharing and Collaboration

Ubegrænset antal målgrupper – så du kan få dine budskaber helt rigtige

Vil du sende en velkomstserie til dine nye kunder, følge op med webinardeltagere og nå ud til kunder, du håber at sælge? Mailchimp får dig til at betale for en højere plan, hvis du vil oprette flere marketingmålgrupper.

We won’t stop you at one, three, or five audiences like Mailchimp—add as many audiences as you want to make sure you’re sending the right messages to the right people. And because Email marketing is built into Nutshell CRM, it’s easy to use filters and tags to create laser-focused audiences out of your CRM contacts.

Vigtige e-mail-marketingfunktioner - for alle!

Features like email drip campaigns, advanced audience segmentation, an AI writing assistant, custom-coded templates and comparative reports are essential tools in a marketer’s toolkit—and give your team tools for streamlining your workflows. But Mailchimp reserves some of these features for customers on higher tiers.

Unlike Mailchimp customers, all Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like drip campaigns, comparative reporting, and advanced audience segmentation help you optimize your email campaigns, while Nutshell’s AI writing assistant help your team save time and accomplish more.

Nutshell Email Marketing AI Writing Assistant

Powerful email marketing features (and more!) included with your CRM!

The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.

And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.

Create Branded Email Marketing Campaigns From Your CRM

Email marketing features available on every plan

The Nutshell Marketing Foundation plan includes essential marketing features, like:

  • Email drip campaigns, broadcasts, and newsletters
  • E-mail-builder uden kode
  • Avanceret målgruppesegmentering
  • Notifikationer om klik via e-mail
  • AI-skriveassistent
  • 150 free monthly email sends

The Marketing Foundation plan also gets you a suite of additional marketing features to support and optimize your marketing efforts, including:

Craft CRM Email Marketing Campaigns With A User-Friendly Builder

Upgrade to Marketing Pro for even more features

By upgrading to the Marketing Pro plan, you also get this email marketing feature:

  • A/B testing on email broadcasts and newsletters
  • Link click reporting

Plus these additional marketing capabilities:

  • SMS campaigns (150 monthly credits included)
  • Custom landing pages
  • Higher limits on web forms
  • Advanced marketing reporting
  • Advanced lead attribution
CRM Email Marketing Campaign A-B Testing Tools

Nutshell’s Email Marketing vs. Mailchimp

Nutshell’s Email marketing vs the 4 tiers of Mailchimp (updated April 2025)

Nutshell’s Email marketing is part of the Nutshell Marketing Foundation plan, available for free with every Nutshell Sales subscription, which starts at just $13 per user per month. Upgrade to Marketing Pro for $49 per month to get additional features like email A/B testing, SMS campaigns, advanced marketing reporting, and more.

Some Email marketing features are only available on the Marketing Pro plan. We’ll highlight those features in the table below.

Se alle vores artikler her.

Plan Nutshell’s Email marketing is available on the Marketing Foundation plan, which comes free with every Nutshell Sales subscription. Mailchimp has 4 plans to filter through.
Startpris Email marketing is included in the Marketing Foundation plan, which comes with every Nutshell Sales subscription at no extra cost. Pricing for contacts may apply.
Sæder How many logins your email marketing provider allows for in the plan. Three seats are included automatically on the Marketing Foundation plan, and 10 on the Marketing Pro plan.
Grænse for kontakter Nogle e-mailudbydere sætter en grænse for, hvor mange kontakter du kan have i dit abonnement - det gørNutshell ikke.
Antal målgrupper Målgrupper er afgørende for enhver e-mailmarketingstrategi. Jo flere målgrupper du har, jo bedre er din evne til at segmentere dine kontaktlister, så du får det rigtige budskab til den rigtige person. Hvis du har en mangfoldig kunde-/kontaktliste, er alt under 5 bekymrende.
Integration af salg Nutshell’s Email marketing is in the same platform as our world-famous CRM, so you can see how your email marketing turns into real business opportunities. And an integration (and another invoice) isn’t needed!
Overskydende omkostninger Since Nutshell’s pricing is based on your total number of contacts, you can always calculate what your monthly costs are going to be. Mailchimp has multiple levels of overages for all except their free plan.
Grænse for afsendelse af e-mail De fleste udbydere af e-mailmarketing har en grænse for, hvor mange e-mails du kan sende via platformen i løbet af en måned. På Nutshell kan du sende 8 gange så mange e-mails, som du har kontakter. 500 kontakter vil betyde en grænse på 4.000 e-mails/måned.
E-mail drip-sekvenser All Email marketing customers can trigger automated multi-email drip sequences based on whatever criteria you choose.
Leveringsevne i topklasse Validerer udgående e-mail med DMARC, SPF, DKIM og andre teknologier for at sikre, at de når ud til dit publikum.
Kontakt profiler These are important to know more about the people your sending emails to. With Nutshell being a CRM, you’re all set to use your customer data in Email marketing!
Mærker Du kan bruge tags til hurtigt at gruppere kontakter for at skabe en Audience. Et eksempel kunne være, hvis du gerne vil nå ud til alle, der har deltaget i en bestemt messe. Tilføj tagget "August 2023 Trade Show", og du kan nemt finde alle kontakter med det tag direkte i Nutshell.
E-mail-builder uden kode Hvis du ikke er designer eller ikke er fortrolig med kode, har du brug for denne funktion fra en e-mailmarketingplatform.
Færdigbyggede skabeloner Brug en præfabrikeret skabelon, og indsæt din virksomheds branding.
Skræddersyede skabeloner Føler du dig godt tilpas med at kode din e-mail, og kan du lide præcise specifikationer? Så vil du have denne funktion.
Fjern branding Some email providers will force you to add their logo to your emails unless you are over a certain monthly spend—not Nutshell’s Email marketing tool.
AI-skriveassistent Muligheden for at udnytte kraften i AI til at hjælpe dig med at skrive dit e-mailindhold.
Landingssider Tilføjelsen Nutshell Landing Pages giver dit team mulighed for at oprette tilpassede landingssider til at engagere besøgende og generere konverteringer. Desuden synkroniserer Landing Pages med Nutshell Forms og Nutshell Scheduler, så du problemfrit kan indsamle oplysninger om besøgende, planlægge møder og få adgang til alle disse data fra dit CRM.
Brugerdefinerede domæner Konfigurer nemt brugerdefinerede domæner i Nutshell for at forbedre e-mail-leveringsevnen og forbedre brandgenkendelsen.
Rapportering De fleste udbydere af e-mailmarketing tilbyder rapportering om leveringsevne, åbningsrate, klikrate og kliksporing. Nutshell kan også underrette et bestemt teammedlem i dit CRM, hvis der klikkes på et bestemt link!
Sammenlignende rapporter Disse giver dig mulighed for at sammenligne statistikker fra den samme kampagne over tid. På Nutshell tilbyder vi denne type rapportering for dine nyhedsbreve.
A/B-test The Marketing Pro plan offers A/B testing, where you can test email subject lines, preview text, content, and design—plus control how Nutshell tests the success of your campaigns.
Notifikationer om klik via e-mail Not only does Email marketing offer click-tracking, but you can even get notified when someone clicks on the link, giving you up-to-the-minute insight into subscriber engagement.
Link click reporting With the Marketing Pro plan, you can see individual recipients who clicked the links you’ve added to your marketing emails, so you can better gauge your audience’s interest.
Planlægning af e-mail Giver dig mulighed for at vælge et senere tidspunkt eller en senere dato for udsendelse af en markedsføringsmail.
Vejledninger og tutorials Supportartikler og videoer, der hjælper dig med at komme i gang.
Support via e-mail Opret en billet via en support-e-mail.
Support via live chat Speak to a real human during business hours: Monday through Friday from 7:30 am to 5:30 pm EST.
Telefonsupport Nutshell does offer free scheduled phone support to any customer on our Sales Enterprise tier.
Nutshell
Included with your Nutshell Sales subscription. Contact pricing begins at $5 for 100 contacts
3 on Marketing Foundation, 10 on Marketing Pro
Ubegrænset
Ubegrænset
✔️
$0
8X antal kontakter
✔️
✔️
✔️
✔️
✔️
✔️
✔️
Altid!
✔️
✔️
✔️
✔️
✔️
Available on Marketing Pro
✔️
Available on Marketing Pro
✔️
✔️
✔️
✔️
✔️
Mailchimp Gratis
$0
1
500
1
Afsendelse sat på pause
1.000 sender
✔️
✔️
✔️
✔️
Begrænset
Nope!
✔️
Med betalt hjemmeside add-on
Begrænset
✔️
✔️
Kun første 30 dage
Mailchimp Essentials
$13 – $327.25
3
50,000
3
$6.50 – $83
10X antal kontakter
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
Med betalt hjemmeside add-on
Begrænset
✔️
✔️
✔️
✔️
✔️
✔️
Mailchimp Standard
$20 – $680
5
100,000
5
$6.50 – $105
12X antal kontakter
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
Med betalt hjemmeside add-on
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
Mailchimp Premium
$297.50 – $1,360+
Ubegrænset
200,000
Ubegrænset
$52 – $125
15X antal kontakter
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️
Med betalt hjemmeside add-on
✔️
✔️
✔️
✔️
✔️
✔️
✔️
✔️

Hvorfor det er vigtigt at integrere dit CRM med en e-mailmarketingplatform

Ved at integrere dit e-mailmarketingværktøj med dit CRM får du endnu bedre marketingresultater. Med alle dine CRM-data lige ved hånden kan du analysere dine kunders præferencer, oprette målgrupper for e-mailmarketing og automatisere kampagner for at nå ud til dine kunder.

Du kan også spore e-mail-engagement som åbninger, klik og konverteringer, hvilket giver dig indsigt, du kan bruge til at skabe et salg.

Endelig giver integrationen af dit CRM med din e-mailmarketingplatform dig mulighed for at segmentere dine kontakter baseret på faktorer som, hvor længe de har været kunder, købshistorik og demografi for at sende meget målrettede e-mails, der skaber konverteringer.

Nutshell’s Email marketing: The best Mailchimp alternative

When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s Email marketing is the email marketing tool your team needs.

With all-in-one email marketing and CRM functionality, unlimited marketing audiences, essential features like email drip sequences and click notifications on every plan, and inclusion on every Nutshell Sales plan, Nutshell’s Email marketing can help your business level up its outreach and drive higher revenue.

Start din
14-dages gratis prøveperiode i dag!

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