Effektiv e-postmarkedsføring for alle budsjetter
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Integrating your email marketing platform with your CRM is a marketing game-changer. Nutshell’s Email marketing stands above Mailchimp for its:
Mailchimp er en e-postmarkedsføringsplattform som har eksistert siden 2001 og tilbyr automatisering, e-postmaler, rapportering og andre funksjoner.
Nutshell’s Email marketing tool is an integrated feature of Nutshell, the all-in-one CRM designed to help businesses close more deals. Email marketing connects seamlessly to your CRM data to help you connect with customers at every stage of the funnel.
Nutshell’s Email marketing includes essential features like:
Whether you’re an email marketing newbie or a professional, Mailchimp is likely on your radar. But Mailchimp comes without sales integration, imposes audience limits, and has sneaky overage costs and strict seat limitations.
Nutshell’s Email marketing is the best Mailchimp alternative that offers a one-stop shop for your customer relationship management, sales, and email marketing operations. Nutshell’s Email marketing provides:
Take a look at these email marketing platforms side by side to see for yourself why Nutshell’s Email marketing comes out on top.
At Nutshell, we realize that getting your entire marketing team onto your email marketing platform is essential for optimizing your efforts and improving collaboration. But with Mailchimp, every plan except Premium includes strict seat limits. Plus, your marketing and sales contacts remain separated—which can cause headaches for your team and slash your marketing effectiveness.
While Mailchimp imposes a user limit, Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan, which comes free with every Nutshell Sales subscription. So you can give everyone in your CRM access to the marketing data and tools that will improve decision-making and show you the big picture of how your sales and marketing efforts work together.
Vil du sende en velkomstserie til de nye kundene dine, følge opp webinardeltakere og nå ut til kunder du håper å selge mer? Mailchimp får deg til å betale for en høyere plan hvis du vil skape flere markedsføringspublikum.
We won’t stop you at one, three, or five audiences like Mailchimp—add as many audiences as you want to make sure you’re sending the right messages to the right people. And because Email marketing is built into Nutshell CRM, it’s easy to use filters and tags to create laser-focused audiences out of your CRM contacts.
Features like email drip campaigns, advanced audience segmentation, an AI writing assistant, custom-coded templates and comparative reports are essential tools in a marketer’s toolkit—and give your team tools for streamlining your workflows. But Mailchimp reserves some of these features for customers on higher tiers.
Unlike Mailchimp customers, all Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like drip campaigns, comparative reporting, and advanced audience segmentation help you optimize your email campaigns, while Nutshell’s AI writing assistant help your team save time and accomplish more.
The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.
And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.
The Nutshell Marketing Foundation plan includes essential marketing features, like:
The Marketing Foundation plan also gets you a suite of additional marketing features to support and optimize your marketing efforts, including:
By upgrading to the Marketing Pro plan, you also get this email marketing feature:
Plus these additional marketing capabilities:
Nutshell’s Email marketing vs the 4 tiers of Mailchimp (updated April 2025)
Nutshell’s Email marketing is part of the Nutshell Marketing Foundation plan, available for free with every Nutshell Sales subscription, which starts at just $13 per user per month. Upgrade to Marketing Pro for $49 per month to get additional features like email A/B testing, SMS campaigns, advanced marketing reporting, and more.
Some Email marketing features are only available on the Marketing Pro plan. We’ll highlight those features in the table below.
Nutshell’s Email marketing is available on the Marketing Foundation plan, which comes free with every Nutshell Sales subscription. Mailchimp has 4 plans to filter through.
Email marketing is included in the Marketing Foundation plan, which comes with every Nutshell Sales subscription at no extra cost. Pricing for contacts may apply.
How many logins your email marketing provider allows for in the plan. Three seats are included automatically on the Marketing Foundation plan, and 10 on the Marketing Pro plan.
Noen e-postleverandører har en grense for hvor mange kontakter du kan ha i abonnementet ditt -Nutshell har ikke det.
Målgrupper er avgjørende for enhver strategi for e-postmarkedsføring. Jo flere målgrupper du har, desto bedre kan du segmentere kontaktlistene dine og sende riktig budskap til riktig person. Hvis du har en mangfoldig kunde-/kontaktliste, er alt under 5 målgrupper bekymringsfullt.
Nutshell’s Email marketing is in the same platform as our world-famous CRM, so you can see how your email marketing turns into real business opportunities. And an integration (and another invoice) isn’t needed!
Since Nutshell’s pricing is based on your total number of contacts, you can always calculate what your monthly costs are going to be. Mailchimp has multiple levels of overages for all except their free plan.
De fleste leverandører av e-postmarkedsføring vil ha en grense på hvor mange e-poster du kan sende gjennom plattformen i løpet av en måned. Til Nutshell , kan du sende 8 ganger så mange e-poster enn du har kontakter. 500 kontakter vil bety en grense på 4000 e-poster/måned.
All Email marketing customers can trigger automated multi-email drip sequences based on whatever criteria you choose.
Validerer utgående e-post med DMARC, SPF, DKIM og andre teknologier for å sikre at den når frem til målgruppen din.
These are important to know more about the people your sending emails to. With Nutshell being a CRM, you’re all set to use your customer data in Email marketing!
Du kan bruke tagger til raskt å gruppere kontakter for å opprette en målgruppe. Et eksempel kan være at du ønsker å nå ut til alle som har deltatt på en bestemt messe. Hvis du legger til taggen "August 2023 Trade Show", kan du enkelt finne alle kontakter med den taggen direkte på Nutshell.
Hvis du ikke er designer eller ikke er komfortabel med kode, trenger du denne funksjonen i en plattform for e-postmarkedsføring.
Bruk en forhåndsdefinert mal og legg inn bedriftens varemerke.
Er du komfortabel med å kode e-posten din og liker du nøyaktige spesifikasjoner? Da vil du ha denne funksjonen.
Some email providers will force you to add their logo to your emails unless you are over a certain monthly spend—not Nutshell’s Email marketing tool.
Muligheten til å utnytte kraften i kunstig intelligens til å hjelpe deg med å skrive e-postinnhold.
De Nutshell Landing Pages-tillegget gir teamet ditt mulighet til å lage tilpassede landingssider for å engasjere besøkende og generere konverteringer. I tillegg synkroniseres destinasjonssider med Nutshell Skjemaer og Nutshell Planlegger, slik at du sømløst kan samle besøksinformasjon, planlegge møter og få tilgang til alle disse dataene fra CRM.
Det er enkelt å konfigurere egendefinerte domener i Nutshell for å forbedre e-postleveransen og øke merkevarekjennskapen.
De fleste leverandører av e-postmarkedsføring tilbyr rapportering om leveringsdyktighet, åpningsfrekvens, klikkfrekvens og klikksporing. Nutshell kan også varsle et bestemt teammedlem i CRM-systemet ditt hvis det klikkes på en bestemt lenke!
Med disse kan du sammenligne statistikk fra samme kampanje over tid. På Nutshell tilbyr vi denne typen rapportering for nyhetsbrevene dine.
The Marketing Pro plan offers A/B testing, where you can test email subject lines, preview text, content, and design—plus control how Nutshell tests the success of your campaigns.
Not only does Email marketing offer click-tracking, but you can even get notified when someone clicks on the link, giving you up-to-the-minute insight into subscriber engagement.
With the Marketing Pro plan, you can see individual recipients who clicked the links you’ve added to your marketing emails, so you can better gauge your audience’s interest.
Gjør det mulig å velge et senere tidspunkt eller en senere dato for utsendelse av en markedsførings-e-post.
Supportartikler og videoer som hjelper deg med å komme i gang.
Opprett en henvendelse via en support-e-post.
Speak to a real human during business hours: Monday through Friday from 7:30 am to 5:30 pm EST.
Nutshell does offer free scheduled phone support to any customer on our Sales Enterprise tier.
Hvis du integrerer e-postmarkedsføringsverktøyet ditt med CRM-systemet, kan du oppnå enda bedre markedsføringsresultater. Med alle CRM-dataene lett tilgjengelig kan du analysere kundenes preferanser, opprette målgrupper for e-postmarkedsføring og automatisere kampanjer for å nå ut til kundene.
Du kan også spore e-postengasjement som åpninger, klikk og konverteringer, noe som gir deg innsikt du kan bruke til å skape salg.
Hvis du integrerer CRM-systemet med plattformen for e-postmarkedsføring, kan du segmentere kontaktene dine basert på faktorer som hvor lenge de har vært kunder, kjøpshistorikk og demografiske data, slik at du kan sende svært målrettede e-poster som fører til konvertering.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s Email marketing is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, essential features like email drip sequences and click notifications on every plan, and inclusion on every Nutshell Sales plan, Nutshell’s Email marketing can help your business level up its outreach and drive higher revenue.
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