Integrating your email marketing platform and CRM is a marketing game-changer. Nutshell’s Email marketing lets you send campaigns directly to targeted lists of your CRM contacts, track email engagement among customers, and even drill down into your contacts’ specific email opens and link clicks—all so you can strategically nourish relationships and drive revenue.
Nutshell’s Email marketing stands above Campaigner for its:
Campaigner est une plateforme de marketing par e-mail qui a été fondée en 1999 lorsque l’e-mail commençait à toucher plus de personnes. Bien que Campaigner soit resté une option pour les entreprises à la recherche d’outils de marketing par e-mail, il lui manque plusieurs fonctionnalités essentielles de marketing par e-mail qui peuvent révolutionner vos efforts de marketing.
Nutshell’s Email marketing software is the email marketing add-on for Nutshell, the all-in-one CRM that helps businesses close more deals. Nutshell’s Email marketing software connects seamlessly to your CRM data to help you connect with customers at every stage of the funnel.
Nutshell’s Email marketing includes essential features like:
And because Email marketing is part of the Nutshell Marketing Foundation plan that’s included with every Nutshell Sales subscription, you also get a suite of additional marketing features designed to support and optimize your marketing efforts, including web forms, a landing page builder, website buyer journey, and basic lead attribution. The Marketing Pro plan also includes SMS campaigns, advanced marketing reporting, custom landing pages, and more.
If you’re on the hunt for email marketing software, you may have heard of Campaigner. Campaigner limits your company’s growth without a sales integration and by locking some useful features behind its higher-paying tiers.
If you want an email marketing tool that will take your business to new heights, Nutshell’s email marketing is the best Campaigner alternative because of its:
Jetez un coup d’œil à ces plateformes de marketing par e-mail côte à côte pour voir pourquoi.
Understanding your contacts’ preferences and needs is crucial to email marketing success—so you can craft and send the right message to the right audience.
Since Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan (included free with every Nutshell Sales subscription), contact management is built in. It’s easy to use Nutshell’s filter and segment options to group contacts by all kinds of characteristics.
Plus, with your email marketing tool built inside your CRM, your team can easily see every contact’s engagement with your email campaigns—from email opens to specific link clicks.
Campaigner ne fournira pas le même niveau d’intégration des ventes. Ce qui s’en rapproche le plus, c’est de le connecter à un CRM, mais vous n’avez qu’à jongler avec un autre abonnement.
Features like email drip campaigns, advanced audience segmentation, email click notifications, an AI writing assistant, and tags are essential tools in a marketer’s toolkit—and give your team tools for streamlining your workflows. Campaigner reserves the ability to create and automate email drip campaigns for customers on its Advanced plan, which starts from $649 per month. Everyone else has to manually send campaigns.
All Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like drip campaigns, tags, and segmentation help you optimize your email campaigns, while email click notifications and Nutshell’s AI writing assistant help your team save time and accomplish more.
The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.
And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.
Lorsque vous envoyez des campagnes à plusieurs listes d’abonnés par e-mail, l’ajout manuel de nouveaux abonnés à la bonne liste peut prendre du temps. Et vous n’avez certainement pas le temps de personnaliser manuellement chaque message pour son destinataire.
In Nutshell’s email marketing, it’s easy to save time with dynamic email segments. Nutshell will automatically add new contacts to the right list once they meet the criteria you’ve set. Plus you can add fields to your personal email sequences that will automatically update based on subscriber information—all so you can focus on more important tasks.
Et militant ? Seuls les clients les mieux rémunérés peuvent créer des segments dynamiques et ajouter du contenu dynamique à leurs campagnes d’e-mailing.
The Nutshell Marketing Foundation plan includes essential marketing features, like:
By upgrading to the Marketing Pro plan, you also get this email marketing feature:
Plus these additional marketing capabilities:
Nutshell’s Email Marketing vs the 4 tiers of Campaigner (updated April 2025)
Email marketing is an affordable and scalable option that includes all of our features, whether you’re paying for our minimum contact level ($5/mo for 100 contacts), our maximum contact level listed ($3,985/mo for 1 million contacts), anything in between or anything custom above 1 million.
L'intégration de votre outil d'email marketing à votre CRM vous permet d'obtenir des résultats encore meilleurs. Avec toutes les données de votre CRM à portée de main, vous pouvez analyser les préférences de vos clients, créer des audiences d'email marketing et automatiser les campagnes pour atteindre vos clients.
Vous pouvez également suivre l'engagement des courriels comme les ouvertures, les clics et les conversions, ce qui vous donne des informations que vous pouvez utiliser pour réaliser une vente.
Enfin, l'intégration de votre CRM à votre plateforme d'e-mail marketing vous permet de segmenter vos contacts en fonction de facteurs tels que l'ancienneté du client, l'historique des achats et les données démographiques, afin d'envoyer des e-mails très ciblés qui favorisent les conversions.
Les séquences d’e-mails sont un moyen puissant de cibler vos abonnés avec exactement le bon message au bon moment. En créant une séquence de goutte à goutte automatisée, vous avez le contrôle sur les e-mails que vos contacts reçoivent et quand, le tout sans ajouter manuellement des contacts à des listes ou créer de nouveaux messages.
And Nutshell’s email marketing lets you set in motion email drip sequences that push subscribers toward a conversion. Whenever a contact meets the criteria for your sequence, Nutshell will start sending the emails—and then stop once the contact meets your goal.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s email marketing is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, essential features like email drip sequences and click notifications on every plan, and inclusion on every Nutshell Sales plan, Nutshell’s Email marketing can help your business level up its outreach and drive higher revenue.
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