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Integrating Nutshell CRM with WhatsApp Business

Nutshell is a powerful Sales, Marketing, and Engagement platform that streamlines your sales process, automates your marketing efforts, and empowers your team to engage with more leads and customers. WhatsApp Business is one of the world’s most popular messaging platforms, empowering businesses to communicate easily and effectively with customers. Our integration lets you manage and respond to WhatsApp messages directly within Nutshell, helping you turn conversations into conversions.

WhatsApp Business CRM integration benefits:

    • Instant lead generation: Create new contacts and leads directly in Nutshell from WhatsApp conversations, maximizing every customer interaction.

    • Efficient communication: Keep WhatsApp messages organized in Nutshell’s inbox, ensuring no message is missed and interactions are tracked effortlessly.

    • Boost productivity: Reduce platform-switching by managing WhatsApp conversations directly within Nutshell, saving valuable time and allowing seamless engagement.

Requirements:

You’ll need an active WhatsApp Business account, a Nutshell Sales subscription, and a Nutshell Engagement Pro subscription to manage your WhatsApp messages in Nutshell.

How to get started

This WhatsApp integration is included with our Nutshell Engagement Pro plan, available at $16 per user per month. The Engagement Pro plan also unlocks additional communication features, including 1:1 SMS messaging, Web chat, and integrations with Facebook Messenger and Instagram DMs.

Have questions or need setup help? Our support team is ready to assist! Simply contact our team for further assistance.

FAQs: Integrating WhatsApp Business with Nutshell

  • What does the Nutshell-WhatsApp Business integration cost?

    Nutshell charges $16/user/month for Engagement Pro, which includes WhatsApp, SMS, web chat, Facebook Messenger, and Instagram DMs. WhatsApp Business separately charges per-delivered message based on type and country. You only pay Nutshell’s subscription—WhatsApp’s message fees are separate and depend on your volume.

  • In which countries is the Nutshell-WhatsApp Business integration available?

    WhatsApp Business is available globally in 190+ countries. However, Nutshell currently doesn’t support WhatsApp in Nigeria or South Africa. If you’re in either country or operate internationally, contact our sales team to discuss options or alternative solutions.

  • What other messaging platforms integrate with Nutshell?

    Nutshell integrates with SMS (1:1 and marketing), Facebook Messenger, Instagram DMs, and web chat—all included in Engagement Pro for $16/user/month. You can also add thousands of other apps through Zapier. Browse our App Marketplace for all available integrations and tools.

  • Is the WhatsApp-Nutshell integration GDPR compliant?

    Yes. Nutshell is GDPR-compliant and uses AWS encryption at rest and in-transit (256-bit TLS 1.2). WhatsApp Business API is also GDPR-compliant. We recommend obtaining user consent before messaging and reviewing WhatsApp’s data handling practices for your region.

  • How difficult is it to set up the Nutshell-WhatsApp Business integration?

    Setup is straightforward—no coding required. You’ll connect your WhatsApp Business account through Facebook Business Manager, then configure messaging preferences in Nutshell. Most teams complete setup in 15-30 minutes. Our support team can guide you if needed.

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