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“Nutshell is both simple and powerful

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Nutshell vs. Close CRM comparison

Choosing the right CRM is crucial for your business. Explore why Nutshell is the right CRM over Close CRM. Nutshell’s standout features include:

  • An affordable pricing model that doesn’t compromise on features
  • Seamless integration G Suite, Microsoft 365, Zapier, and more, plus built-in solutions to send quotes, identify website visitors, generate leads, and more
  • Multiple views for pipeline management, including a drag-and-drop board and an interactive map
  • Providing free world-class customer support
  • In-app Nutshell Marketing and Engagement suites with email and SMS marketing, web chat, 1:1 SMS messaging, and more

Learn moreCompare to other CRMs

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TL;DR

Nutshell wins on built-in automation, email marketing, predictable pricing, and free live support. Close CRM wins on raw calling volume for outbound teams that live on the phone. If you run a 5- to 50-person B2B sales team that wants automation and email marketing bundled into one price, Nutshell saves a 10-person team about $570 a month over Close’s equivalent automation-ready plan.

 

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At-a-glance comparison

Comparing Nutshell Pro against Close Growth, the first tier on each platform that includes sales automation. Close’s cheaper Essentials plan looks close to Nutshell Pro on price, but it doesn’t include workflows or automation at all, so it isn’t a fair match for a team that needs either.

 

Starting price (billed annually)

Sales automation and workflows

Built-in email marketing

Calling costs

Data storage and contacts

Support

Implementation time

Best fit

Free trial

a Close logo with a circle in the middle

$99/user/month

 

Included, but not on Close’s two cheapest plans

 

Not available as a native product

 

Usage-based per-minute and per-call charges, plus $1/month per phone line

 

Unlimited on Growth, capped at 10,000 leads on Solo

 

Email support included, but a guaranteed 2-hour response time costs $750/month extra

 

Close’s own implementation guide plans for up to six weeks

 

Solo reps and high-volume outbound teams built around cold-calling

 

14 days

 

 

How each CRM handles real sales workflows

Feature lists only tell you what exists. Here’s what actually happens inside each platform during three situations a growing sales team runs into every week.

 

How Nutshell forecasts for a board meeting

A VP of Sales at a 20-person B2B services company needs a forecast that holds up in front of the board, not a spreadsheet stitched together the night before. In Nutshell, that forecast lives in the pipeline reporting already, pulled straight from pipeline stage and deal value with no export required.

How Close forecasts for a board meeting

Close CRM reviewers doing the same task keep hitting the same wall in public feedback: the reporting screen counts and filters records, but it doesn’t compare pipeline data across time periods or hold up as a real dashboard.

How Nutshell follows up after a demo

A rep who just finished a demo needs a follow-up sequence to fire automatically, not a task reminder to write one later. Nutshell’s sales automation triggers a personalized email sequence the moment a deal moves stage, and pauses it the instant the prospect replies.

How Close follows up after a demo

Close reserves that kind of automation for its Growth plan and up, so a team on Close’s cheaper Essentials tier is stuck sending that follow-up by hand.

How Nutshell standardizes playbooks across a growing team

A sales ops manager onboarding five new reps needs one playbook that doesn’t require a spreadsheet export to check. Nutshell’s stage-based task guidance and custom reports keep that playbook inside the CRM, visible to every rep on a plan that includes automation.

How Close standardizes playbooks across a growing team

Close reviewers in this exact role describe a different experience, since dashboards don’t exist natively and often push them toward Zapier or a support partner just to get a visual view of the data.

 

The total cost, for real

For a 10-person team paying annually, Nutshell Pro runs $5,040 a year. Close’s Growth plan, the cheapest one that actually includes the automation this comparison assumes, runs $11,880 a year for the same 10 people. That’s a $6,840 annual gap before either team makes a single phone call.

Calling adds more distance. Close bills usage-based per-minute and per-call charges on top of that subscription, plus $1 a month for each phone line. Nutshell’s calling is built into the plan a team already pays for.

Support costs the same way. Close’s premium SLA tier, with a guaranteed 2-hour response time, adds another $750 a month for that same 10-person team. Nutshell’s live chat support is free on every plan, starting the day the trial begins.

 

Who each CRM fits best

Who Nutshell is best for

Nutshell is built for 5- to 50-person B2B sales teams that want automation, pipeline reporting, email marketing, and free live support under one login and one price. If a team is outgrowing a spreadsheet or a bare-bones contact list and needs everyone selling, not just one admin, to actually use the CRM, Nutshell’s four pipeline views and stage-based automation are built for that adoption curve.

Who Close CRM is best for

Close earns its following among solo reps and high-volume outbound teams whose day is built around cold-calling volume. Its power dialer and predictive dialer are more purpose-built for that specific workflow than Nutshell’s calling tools, and a one-person team on the Solo plan can get moving for less money upfront than Nutshell’s automation tiers. If a team’s success metric is calls dialed per hour and it doesn’t need built-in email marketing, Close’s calling-first design is a legitimate reason to consider it.

Even more power on Sales Business & Sales Enterprise

  • Sales Business: Includes everything in Sales Pro, plus: AI capabilities, higher limits, Audit log, Changelog and more.
  • Sales Enterprise: Includes everything in Sales Business, plus: higher limits, Read-only SQL access, Enterprise SSO and Enterprise directory sync

To compare all of Nutshell’s Sales plans, go to our pricing page and click “compare all plans”.

“”
Awesome service. The White Glove Important service convinced me to roll this out to my entire company.

Steve K. Speedwagon Properties

A perfect system that meets all our requirements; Flexible and easy to customize.

Vimmi

Nutshell—somehow—made me *want* to use a CRM again. Might be a first.

Lisa L. Generations Now LLC

Nutshell gives us insights into our business through their reporting, and the CRM is easy fr our sales and onboarding teams to use. I highly recommend them for a growing Saas.

Brian S. Testimonial Tree

Your customer service is hands-down the best I’ve seen in a long time. It is greatly appreciated. Keep up the good work!

Ryan M. Reichel Insulation

Nutshell vs. Close CRM: the decision in one paragraph

Nutshell is the better choice for B2B sales teams between 5 and 50 people that want sales automation, pipeline reporting, email marketing, and free live support bundled into one platform and one price. Close CRM is the better choice for solo reps and high-volume outbound teams whose workflow centers on dialer-driven cold calling and who don’t need native email marketing built into their CRM.

 

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14-day free trial today!

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Migrating from Close CRM to Nutshell

Contacts, deals, notes, and email history all transfer when a team moves from Close to Nutshell, and Nutshell’s team handles the data import for free as part of onboarding. Close’s workflows get recreated as Nutshell sales automations, and custom activity types or pipeline stages get mapped over during setup rather than migrated automatically.

Most teams are live in days, not the up-to-six-week timeline Close’s own implementation guide describes. Free onboarding support and live chat are available from the moment a trial starts, so no one is paying extra or waiting on a scheduled call to get help during the switch.

Ready to make the switch?

Start your free trial → (no credit card required)

Switching from Close CRM? Talk to our onboarding team about a free, guided migration →

 

FAQs: Nutshell vs. Close CRM

  • 1. Is Nutshell cheaper than Close CRM?

    Yes, for any team that needs sales automation. Nutshell Pro costs $42 a user each month billed annually, while Close’s cheapest automation-ready plan, Growth, costs $99 a user each month billed annually. For a 10-person team, that’s a $6,840 difference over a year, before Close’s per-minute calling charges get added in.

     

  • 2. Can I migrate my Close CRM data to Nutshell?

    Most of what matters moves over automatically. Contacts, deals, notes, and email history all transfer when a team switches, and Nutshell’s onboarding team handles the import for free. Workflows built in Close get rebuilt as Nutshell sales automations during setup, since automation rules don’t carry over between any two CRMs.

     

  • 3. Which is easier to set up, Nutshell or Close CRM?

    Nutshell is built to get a team live in days. Close’s own implementation content plans for a rollout of up to six weeks, which reflects the more involved setup its workflow and dialer configuration require.

     

  • 4. Does Nutshell have sales automation that Close’s cheaper plans are missing?

    It does, and the gap shows up fast. Close leaves workflows and automation out of its Solo and Essentials plans entirely, so a team has to upgrade to Close Growth, at $99 a user each month billed annually, to get automation that comes standard with Nutshell Pro.

     

  • 5. Does Nutshell charge extra for fast customer support?

    Not on Nutshell’s end. Live chat support is free on every plan, starting the day a trial begins. Close includes standard email support on all plans, but a guaranteed 2-hour response time requires its Premium Support add-on, which starts at $750 a month.

     

See Nutshell in action!

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