Partner program FAQs

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Who can become a Nutshell partner?

We’re looking for partners who want to share CRM solutions with their audience or contacts. To successfully refer customers, you’ll need an audience of sales and marketing professionals, business owners, or business leaders who might be interested in CRM solutions.

Various types of organizations and individuals can succeed in our partner program, including blog and website publishers, review sites, social media content creators, consultants and coaches, software marketplaces, and business service providers.

Explore this guide to learn more about whether the Nutshell partner program is the right fit for you.

Do I need to be a Nutshell customer?

You can participate in the partner program whether you’re a Nutshell customer or not. We do encourage our partners to start a free trial to get familiar with Nutshell, but doing so is not required.

What promotion methods are accepted?

Partners can promote Nutshell through a variety of methods, including direct referrals to clients or contacts, content marketing, search engine optimization, email newsletters, social media marketing, and paid advertising, although bidding on Nutshell’s branded keywords is strictly prohibited.

How do I join the program?

To partner with us, explore our partner program page to find the right program for you, and then fill out the short program application. Our team will then review your application and get back to you shortly.

Does it cost anything to become a partner?

The partner program is free to join. There are never any fees or minimum sales requirements.

How do I get my application approved?

To increase your chances of application approval, follow the tips below:

• Fill out the application and your information in PartnerStack as completely as possible.
• Ensure your audience and Nutshell’s audience align. Your audience should include sales and marketing professionals or business owners and leaders.
• Have a quality website or social media presence. Share links in your application to any online media properties you plan to use to promote Nutshell. Ensure these websites are active, are free of technical errors, and contain quality content.
• Ensure your content is relevant to Nutshell. It should cover topics related to business, entrepreneurship, sales, marketing, software, or other similar subjects.
• Know how you plan to promote Nutshell. Share the channels you plan to use in your application and feel free to message us in PartnerStack or reach out here to provide more information about your plans.

What is PartnerStack?

PartnerStack is the partnership management software we use to run our partner program. When signing up for our program, you will create a PartnerStack account or join using an existing PartnerStack account. Once approved, you can use PartnerStack to generate tracking links, access resources, and report on your clicks, referrals, and earnings.

How do I get paid?

If any of your referrals sign up for a Nutshell subscription after clicking one of your links, you’ll receive a commission on the total cost of that referral’s Nutshell subscription for the first year they’re a customer. Referrals are tracked and payments are sent automatically.

Commissions are calculated based on a percentage of referrals’ total subscription purchases. To determine your commission percentage, click on Nutshell’s program in your PartnerStack account. Then, on the summary page, scroll down to the ‘Offers’ section.

To view and withdraw your commissions, click on ‘Commissions’ in the menu at the top of the page in PartnerStack. On this page, under ‘Available Funds,’ you will see commissions that are available for withdrawal for all programs you participate in through PartnerStack. You will see pending commissions under ‘Projected earnings.’

If you have funds available and you have connected a payment provider, you will see a ‘Withdraw funds’ button. Simply click this button to withdraw funds via the payment method you provided.

Commissions are available for withdrawal approximately one to two months from the date your referral makes a purchase. Pending commissions from the previous month are processed during the first two weeks of the month and are typically available for withdrawal around the start of the third week of the month.

All of your activity and commission details can be viewed in your PartnerStack dashboard.

See this PartnerStack support article for more details.

What happens after I sign up to be a partner?

After you sign up for the partner program, our team will review your application. You will then receive an email indicating whether your application was approved.

What should I do after becoming a partner?

After becoming a partner, complete any final setup steps in PartnerStack. You can then access your tracking links and begin adding them to your content or sharing them with your audience. Our partner program quick-start guide walks through the essential steps to getting started with PartnerStack.

It may also be helpful to learn more about Nutshell by exploring our website and signing up for a demo and free trial.

After your application is approved, you will also receive a series of onboarding emails that will help you get started.

What does it take to be a successful partner?

To succeed as a partner, you will need to regularly share information about Nutshell and your tracking link with sales and marketing professionals, business owners, or business leaders who need what Nutshell offers.

This may involve creating various types of content related to Nutshell, CRM, sales, marketing, or other relevant topics as well as adding your link to existing content. For some partners, it may involve discussing Nutshell directly with contacts and then sharing your link with them.

Keeping up with the latest Nutshell updates and features through our email newsletters, social media, and website can also help you talk about Nutshell more effectively and come up with new content ideas.

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