Ready to partner up?
Interested in partnering with Nutshell? Hit the button to apply, or contact us with any questions.
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“Nutshell is both simple and powerful
Are you thinking about joining the Nutshell partner program? We’d love to have you! Of course, though, you want to make sure it’s the right fit for you before applying.
In this guide, we’ll give you the info you need to be sure joining the program is worth your time and beneficial for you, for us, and for your audience.
Table of Contents
Before applying to the partner program, you’ll want to know how it works. Here’s a rundown of what to expect.
To participate in the program, you’ll refer potential customers to Nutshell using your unique tracking links. You can include these links in your content or share them directly with your contacts.
If one of your visitors, social media followers, or clients clicks on your tracking link and then becomes a customer, you’ll receive a commission based on the total cost of their first year’s subscription.
As a Nutshell partner, you’ll receive access to resources, such as setup guides and marketing playbooks, and support from our team to help you succeed in the program.
If this sounds appealing, consider applying!
Various types of businesses, organizations, and individuals can find success with the Nutshell partner program.
Many of our partners are publishers or content creators who share various types of content online. They may run blogs, review sites, news sites, or software marketplaces, for example. We also work with creators on YouTube and social media platforms.
Most of our partners use their website as their main channel for promoting Nutshell. Some also use social media or YouTube as a secondary or main channel.
Another type of organization we partner with is B2B service providers. These businesses provide services such as consulting, coaching, and marketing to businesses and entrepreneurs.
While familiarity with Nutshell as a partner is helpful, you can join the partner program whether you are a Nutshell customer or not.
The list of partner types above is not exhaustive, so if you don’t fit into one of the categories listed but feel you’re a good fit, we encourage you to contact our team with any questions or apply. When you submit your application, feel free to provide additional details on how you plan to promote Nutshell and participate in the program.
Another essential element to consider is your audience. To successfully refer new customers to Nutshell and earn commissions, you’ll need an audience that is interested in and needs what Nutshell offers.
If your audience includes sales and marketing professionals, business owners, or business leaders who want to grow their businesses, your audience likely matches Nutshell’s. Your content should also be relevant to topics like sales, marketing, customer success, and business growth.
Some more specific examples of aligned audiences include:
To participate in the partner program, you’ll need a good way to share your tracking link with an audience.
As mentioned earlier, for many partners, their website is the main place they share their tracking links. Others may use email newsletters, social media posts, video descriptions, or podcast show notes. Many types of content can work as long as you can use them to share a link.
Paid advertising is another possible channel, although bidding on Nutshell’s branded keywords is prohibited.
For other partners, such as consultants and other business service providers, sharing links directly with their clients or contacts via email is the main way they share links.
Before applying to the partner program, have a plan for how you’ll share your links. Then, let us know about your plan in your application and include a link to any online properties you’ll use.
Nutshell’s partner program is relatively simple, but it does require some setup and upkeep to consistently see results. To make sure the program is worth your time, consider whether you can take the steps necessary to succeed.
To win referrals, you’ll need to share your tracking links with your audience. This involves placing links somewhere your audience can access them at any time such as your website, consistently sharing them on channels such as social media, or sending them directly to your clients.
Depending on your partnership strategy, participating in the program may involve regularly creating content related to Nutshell, CRM, sales, marketing, or other relevant topics, as well as incorporating your link into existing content. For some partners, it might involve directly discussing Nutshell with contacts and sharing your link with them.
If you think Nutshell’s partner program is the right fit for you, we’d love to hear from you. Just fill out the quick application or contact our team below with any questions.
Interested in partnering with Nutshell? Hit the button to apply, or contact us with any questions.
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