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Time-saving marketing automation and email campaigns—built into your CRM

Create targeted email and SMS campaigns, design landing pages and forms, and track performance in a single platform.

Marketing Contacts

Add 100 contacts
100 500,000

Additional SMS Messages

Add 250 SMS messages
250 10,000

Your estimated cost

*Nutshell Marketing is only available with an active Nutshell Sales subscription
*Currently SMS marketing is only available to businesses located in the United States.
*Additional SMS messages can also be used with Nutshell Engagement Pro.

Basic Marketing features included with every Nutshell Sales subscription.

$0 per month

Included in all plans:

  • Website buyer journey
  • Basic lead attribution
  • Email marketing: Broadcasts, Newsletters & Drip campaigns (150 monthly trial sends included)
  • No-code email builder
  • No-code Landing page builder (Nutshell branded)
Compare Features

Expand your marketing with additional customization and reporting options and SMS marketing campaigns.

$49 per month

Everything in Foundation, plus:

  • A/B testing for email Broadcasts & Newsletters
  • No-code landing page builder
  • Advanced lead attribution
  • Higher limits on webforms
  • SMS marketing (150 monthly credits included)
  • Advanced forms and email marketing reporting
Compare Features

See Nutshell in action!

Keep your pipeline packed with fresh opportunities. In their first year using Nutshell, our customers generate \60.3% more leads on average.

Marketing software to enhance lead generation

Email Marketing

Email marketing and your CRM can be the same tool!

  • Easily build audiences from your CRM contacts
  • No-code email builders (we also provide templates)
  • Send Broadcasts (one-time), Newsletters (recurring) or Drip Sequences
  • Connect your sales and marketing efforts
  • Access to Email marketing comes included with Marketing Foundation: Try it out by sending up to 150 trial sends per month
  • Paid plans start at $5/month and are based on the total number of contacts you have in Nutshell

LEARN MORE

SMS Marketing

Send messages to your audiences phones with bulk texts.

  • Create targeted audiences using your CRM data.
  • Send one-time broadcasts announcements, promotions, or other communications
  • Nurture leads through a series of text messages with automated drip sequences
  • Effortlessly track performance and engagement metrics for all your SMS marketing
  • Looking for one-to-one SMS messaging? Check out our Nutshell Engagement

LEARN MORE

Nutshell SMS Marketing - Send Text Message Drip Campaigns 1

Landing Pages

Easy-to-build landing pages to convert traffic from your marketing campaigns

  • Unlimited landing pages creations
  • Easy, no-code, drag and drop designs
  • Over 30 templates to start from
  • The ability to easily connect Nutshell Forms and Scheduler on your landing page

LEARN MORE

A screenshot of Nutshell's Landing Pages builder being used to build a new landing page in-app
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Let’s Talk

Have a question? Need a volume discount? Send us a message or book a meeting with a Sales rep to start the conversation.

Additional marketing features

Email Marketing

Create custom audiences and send targeted emails with your CRM data to help you close more leads.

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Email Automation

Increase sales efficiency with Nutshell’s powerful email automation tool. Create personalized campaigns & track success right in your CRM

Landing Pages

Build, publish and manage landing pages for your digital marketing campaigns—no coding required. Add your forms and meeting scheduler to learn more about visitors.

Web Form Builder

Easily capture customer information and automatically create new contacts and leads in your CRM with Nutshell Forms.

Reporting & Analytics

Provides robust reporting and analytics to help you track campaign performance and to help you gain quick insights with automated reporting.

Website Visitor Identification

Pinpoint the companies and individuals visiting your site so you can proactively target warm leads.

App Marketplace

Integrate Nutshell with the rest of your tech stack

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See all of Nutshell’s features

Discover the broad spectrum of features and tools available to Nutshell customers

View our free Marketing resources

Over the years, we’ve curated a list of resources to help you with your marketing. These resources include CRM-related tips and digital marketing tips. We’ll continue to add more free resources because we are committed to helping businesses grow!

More great products from Nutshell

 

Simple enough for any user.

Sophisticated enough for any business.

  • Find every contact, customer, and conversation
  • Automate your sales process
  • View and track your leads
  • Get everyone on the same page
  • Report on your performance
  • Run effective email marketing campaigns

Start your
14-day free trial today!

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FAQs

  • 1. Do I need Nutshell CRM to use Nutshell Marketing?

    Yes, Nutshell Marketing requires an active Nutshell Sales subscription. This integration ensures your marketing and sales data stay connected in one platform, giving you complete visibility into how marketing campaigns influence deals and helping your team work from the same customer information.

  • 2. What’s the difference between email marketing and marketing automation?

    Email marketing sends targeted messages to your audience (like newsletters or promotions). Marketing automation includes email marketing plus automated workflows, lead scoring, and multi-channel campaigns that respond to customer behavior. Nutshell offers both—email campaigns and automation features like drip sequences and triggered actions.

  • 3. Can I send marketing emails without upgrading to a paid plan?

    Yes! Marketing Foundation (free with any Sales subscription) includes 150 trial email sends per month. This lets you test broadcasts, newsletters, and drip campaigns before committing to a paid plan. Paid plans start at $5/month based on your contact count.

  • 4. How does Nutshell’s marketing automation compare to standalone tools like Mailchimp or HubSpot?

    Unlike standalone tools, Nutshell unifies your CRM and marketing data in one platform. You’ll see how campaigns influence deals, automate based on sales pipeline stages, and eliminate data syncing between separate systems. It’s simpler than HubSpot and more integrated than Mailchimp.

  • 5. What is lead attribution and why does it matter?

    Lead attribution tracks which marketing channels bring in your leads—like web forms, social media, or referrals. This helps you invest in what works. Marketing Foundation includes basic attribution; Pro adds advanced tracking to see which campaigns influence closed deals, not just initial contact.

#madprops: Real quotes from real Nutshell customers

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