“Nutshell is super user-friendly and intuitive
“I would highly recommend Nutshell
“Easy to use and... wait for it ... 100% buy in!
“Nutshell is both simple and powerful
Integrating your email marketing platform and CRM transforms your marketing strategy. Nutshell’s Email marketing lets you send campaigns directly to targeted lists of your CRM contacts, track email engagement among customers, and even drill down into your contacts’ specific email opens and link clicks—all so you can strategically nourish relationships and drive revenue.
Nutshell’s Email marketing stands above GetResponse for its:
GetResponse is an email marketing platform that offers features like email marketing, a website builder, landing pages, and more.
Nutshell’s Email marketing tool is an integrated feature of Nutshell, the all-in-one CRM designed to help businesses close more deals. Nutshell’s email marketing features seamlessly integrates with your CRM to give your entire team insight into contact engagement so you can advance leads toward a sale.
Nutshell’s Email marketing includes essential features like:
And because Email marketing is part of the Nutshell Marketing Foundation plan that’s included with every Nutshell Sales subscription, you also get a suite of additional marketing features designed to support and optimize your marketing efforts, including web forms, a landing page builder, website buyer journey, and basic lead attribution. The Marketing Pro plan also includes SMS campaigns, advanced marketing reporting, custom landing pages, and more.
If you’re on the hunt for email marketing software, you may have heard of GetResponse. But GetResponse limits your company’s growth seeing that it doess not offer a fully lack of advanced features integrated CRM and has limited advanced automation features.
If you want an email marketing tool that will take your business to new heights, Nutshell’s Email marketing is the best GetResponse alternative because of its:
Take a look at these email marketing platforms side by side to see why.
At Nutshell, we realize that getting your entire marketing team onto your email marketing platform is essential for optimizing your efforts and improving collaboration. But GetResponse limits the seats its customers can add: the Free version only lets you have 1 user, the Starter plan 3 users and the Marketer and Creator plan 5 users. Only the Enterprise plan has unlimited users.
While GetResponse imposes a user limit on each of their plans, Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan, which comes free with every Nutshell Sales subscription. So you can give everyone in your CRM access to the marketing data and tools that will improve decision-making and show you the big picture of how your sales and marketing efforts work together.
Understanding your contacts’ preferences and needs is crucial to email marketing success—so you can craft and send the right message to the right audience.
Knowing what messaging to use to push your email subscribers toward a sale is incredibly important for optimizing your marketing strategy. And your messaging all depends on where that subscriber is in your sales funnel.
Since Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan (included free with every Nutshell Sales subscription), contact management is built in. It’s easy to use Nutshell’s filter and segment options to group contacts by all kinds of characteristics. And Nutshell’s dynamic lists and fixed audiences make it a breeze to ensure your marketing audiences are laser-focused.
Plus, with your email marketing tool built inside your CRM, your team can easily see every contact’s engagement with your email campaigns—from email opens to specific link clicks.
GetResponse won’t provide the same level of sales integration. Sure, you could connect it to a CRM—but then you’re just juggling another subscription.
GetResponse reserves automation features like the ability to build email drip sequences, trigger automated emails based on events, and create dynamic audience segments for their higher-paying plans. Features like the AI writing assistant is also limited in the free GetResponse version.
Unlike GetResponse users, all Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like drip campaigns, automation, tags, and segmentation help you optimize your email campaigns, while email click notifications and Nutshell’s AI writing assistant help your team save time and accomplish more.
The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.
And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.
The Nutshell Marketing Foundation plan includes essential marketing features, like:
The Marketing Foundation plan also gets you a suite of additional marketing features to support and optimize your marketing efforts, including:
By upgrading to the Marketing Pro plan, you also get this email marketing feature:
Plus these additional marketing capabilities:
Nutshell’s Email Marketing vs the 5 tiers of GetResponse (updated April 2025)
Nutshell’s email marketing is an affordable and scalable option that includes all of our features, whether you’re paying for our minimum contact level ($5/mo for 100 contacts), our maximum contact level listed ($3,985/mo for 1 million contacts), anything in between or anything custom above 1 million.
Nutshell’s Email marketing is available on the Marketing Foundation plan, which comes free with every Nutshell Sales subscription. GetResponse has 5 plans to sift through.
Email marketing is included in the Marketing Foundation plan, which comes with every Nutshell Sales subscription at no extra cost. Pricing for contacts may apply.
Since Nutshell’s pricing is based on your total number of contacts, you can always calculate what your monthly costs are going to be. GetResponse charges monthly overage fees when your contacts exceed your plan’s limits, no matter whether you’re on a monthly or yearly subscription, and these charges can be difficult to calculate.
How many logins your email marketing provider allows for in the plan. Three seats are included automatically on the Marketing Foundation plan, and 10 on the Marketing Pro plan.
Want to get more of your marketing team in your CRM and email marketing platform, but don’t want to pay for an entire CRM seat? If you have Nutshell Pro or above, you get three marketing-only seats in Nutshell—for absolutely free!
Some email providers will impose a limit of how many contacts you can have in your plan—Nutshell doesn’t.
Most email marketing providers will have a limit on how many emails you can send through the platform over a month. For Nutshell, you can send 8 times as many emails than you have contacts. 500 contacts would mean a limit of 4,000 emails/month.
Nutshell’s Email marketing is in the same platform as our world-famous CRM, so you can see how your email marketing turns into real business opportunities. And an integration (and another invoice) isn’t needed!
Email marketing gives all customers the power to automate targeted, multi-email campaigns based on contacts’ behavior. GetResponse only allows customers on its higher plans to use automation and triggers in their email marketing.
Email marketing customers can also automate personal email sequences that will start and stop sending based on where your leads are in your sales pipeline. GetResponse limits the automation features for customers on their lower plans.
Nutshell lets you create customized web forms for any kind of conversion, from newsletter signups to contact forms and content downloads. GetResponse only allows customers to create contact and signup forms.
Easily set up custom domains in Nutshell to improve email deliverability and enhance brand recognition.
Not only does Nutshell’s Email marketing offer click-tracking, but you can even get notified when someone clicks on the link, giving you up-to-the-minute insight into subscriber engagement.
Audiences are essential to any email marketing strategy. The more audiences you have the better your ability to segment your lists of contacts to get the right message to the right person. If you have a diverse customer/contact list, anything under 5 is worrisome.
You can use Tags to quickly group contacts together to create an Audience. An example would be if you wanted to reach out to everyone who attended a specific trade show. Add the tag “August 2023 Trade Show” and you can easily find every contact with that tag right in Nutshell.
Some email providers will force you to add their logo to your emails unless you are over a certain monthly spend—not Email marketing.
Email marketing lets you preview your emails on desktop and mobile. You can also preview how your emails would look in dark mode.
The ability to harness the power of AI to help you write your email content.
Most email marketing providers will offer reporting on deliverability, open rate, click rate and click tracking. Nutshell can also notify a specific team member in your CRM if a certain link is clicked!
With the Marketing Pro plan, you can see individual recipients who clicked the links you’ve added to your marketing emails, so you can better gauge your audience’s interest.
These allow you to compare statistics from the same campaign over time. For Nutshell, we offer this type of reporting for your Newsletters.
Nutshell’s Email marketing offers A/B testing, where you can test email subject lines, preview text, content, and design—plus control how Nutshell tests the success of your campaigns.
Allows you to choose a later time or date to send out a marketing email.
These are important to know more about the people your sending emails to. With Nutshell being a CRM, you’re all set to use your customer data in Campaigns!
If you’re not a designer or not comfortable with code, you need this feature from an email marketing platform.
Use a pre-built template and swap in your company’s branding.
Feel comfortable coding your email and you like exact specifications? Then you want this feature.
Validates outbound email with DMARC, SPF, DKIM and other technologies to ensure they reach your audience.
Support articles and videos to help you set yourself up.
Create a ticket through a support email.
Monday through Friday from 7:30 am to 5:30 pm EST
Email click notifications take your subscriber engagement strategy to the next level, revealing how and where your outreach has the biggest impact. You’ll be able to receive notifications when someone takes an interest in your messaging so you can zero in on potential customers.
These notifications are incredibly helpful for marketers and salespeople alike. Marketers can get notified whenever someone clicks on a webinar signup link, watches a video, or shows other signs of serious interest––and then optimize their strategy accordingly.
And since Nutshell’s email marketing works seamlessly with your CRM, your sales team can reach out to those who clicked on your links to work them toward a sale.
Integrating your email marketing tool with your CRM unlocks even better marketing results. With all your CRM data at your fingertips, you can analyze your customers’ preferences, create email marketing audiences, and automate campaigns to reach your customers.
You can also track email engagement like opens, clicks, and conversions, giving you insight you can use to make a sale.
Finally, integrating your CRM with your email marketing platform allows you to segment your contacts based on factors like how long they’ve been a customer, purchase history, and demographics to send highly targeted emails that drive conversions.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s email marketing is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, essential features like email drip sequences and click notifications on every plan, and inclusion on every Nutshell Sales plan, Nutshell’s Email marketing can help your business level up its outreach and drive higher revenue.
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