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"Nutshell es a la vez sencillo y potente
Your email marketing platform should take your company to new heights, not limit your growth potential. Nutshell’s Email marketing beats out Constant Contact with its:
Constant Contact es una plataforma de marketing por correo electrónico con funciones y servicios de marketing adicionales, como la generación de clientes potenciales, el marketing digital y los servicios de marketing.
Nutshell’s Email marketing is an integrated feature of Nutshell, the all-in-one CRM designed to help businesses close more deals. Nutshell’s email marketing features seamlessly integrates with your CRM to give your entire team insight into contact engagement so you can advance leads toward a sale.
Nutshell’s Email marketing includes essential features like:
If your business needs email marketing solutions to help stay in touch with customers and leads, you may have come across Constant Contact. But Constant Contact lacks sales integration, email drip sequences for all, and essential contact management features that help you actually turn campaigns into revenue.
If you want an email marketing tool that will help your company reach—and exceed—its marketing and sales goals, Nutshell’s Email marketing is the best Constant Contact alternative because of its:
Compara estas dos plataformas de marketing por correo electrónico para ver cuál es la mejor opción para tu negocio.
Understanding your contacts’ preferences and needs is crucial to email marketing success—so you can craft and send the right message to the right audience.
Constant Contact doesn’t provide complete sales integration like Nutshell’s email marketing, so if you want to connect it to a real CRM, you’ll need to add an integration.
Since Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan (included free with every Nutshell Sales subscription), contact management is built in. It’s easy to use Nutshell’s filter and segment options to group contacts by all kinds of characteristics—and audiences are unlimited, unlike with Constant Contact.
Plus, with your email marketing tool built inside your CRM, your team can easily see every contact’s engagement with your email campaigns—from email opens to specific link clicks.
Features like email drip campaigns, advanced audience segmentation, email click notifications, an AI writing assistant, and tags are essential tools in a marketer’s toolkit—and give your team tools for streamlining your workflows. But Constant Contact only lets you save basic information about your contacts, and you don’t get a complete timeline of your relationship. Plus, it reserves audience segmentation and email drip sequences for its highest plans.
Unlike Constant Contact customers, all Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like automatic drip campaigns, unlimited audiences, and advanced segmentation help you optimize your email campaigns, while email click notifications and Nutshell’s AI writing assistant help your team save time and accomplish more.
The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.
And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.
The Nutshell Marketing Foundation plan includes essential marketing features, like:
The Marketing Foundation plan also gets you a suite of additional marketing features to support and optimize your marketing efforts, including:
By upgrading to the Marketing Pro plan, you also get this email marketing feature:
Plus these additional marketing capabilities:
Email Marketing vs the 3 tiers of Constant Contact (updated February 2024)
Nutshell’s Email marketing is part of the Nutshell Marketing Foundation plan, available for free with every Nutshell Sales subscription, which starts at just $13 per user per month. Upgrade to Marketing Pro for $49 per month to get additional features like email A/B testing, SMS campaigns, advanced marketing reporting, and more.
Some Email marketing features are only available on the Marketing Pro plan. We’ll highlight those features in the table below.
Nutshell’s Email marketing is available on the Marketing Foundation plan, which comes free with every Nutshell Sales subscription. Constant Contact has 3 plans to sift through.
Email marketing is included in the Marketing Foundation plan, which comes with every Nutshell Sales subscription at no extra cost. Pricing for contacts may apply.
Nutshell never charges overage fees, and since pricing is based on your number of contacts, your cost is always easy to calculate.
Algunos proveedores de correo electrónico impondrán un límite de la cantidad de contactos que puede tener en su plan:Nutshell No. Si tiene más de 50.000 contactos, debe ponerse en contacto con Constant Contact para conocer los precios.
Con Nutshell, obtiene almacenamiento ilimitado de contactos y datos, para que pueda aprovechar al máximo sus relaciones comerciales. Constant Contact tiene límites estrictos de almacenamiento de datos para cada uno de sus planes.
La mayoría de los proveedores de email marketing tienen un límite en el número de correos electrónicos que puedes enviar a través de la plataforma en un mes. En Nutshell, puedes enviar 8 veces más correos electrónicos que contactos tengas. 500 contactos significarían un límite de 4.000 emails/mes.
How many logins your email marketing provider allows for in the plan. Three seats are included automatically on the Marketing Foundation plan, and 10 on the Marketing Pro plan.
Nutshell’s Email marketing is in the same platform as our world-famous CRM, so you can see how your email marketing turns into real business opportunities. And an integration (and another invoice) isn’t needed! While Constant Contact offers a few CRM features on its Lead Gen & CRM product, it doesn’t provide complete sales integration like Nutshell.
With Email marketing, you can keep track of basic information as well as see a history of your relationship with the contact and keep detailed notes on their profile. Constant Contact only lets you store basic information about your contacts.
All Email marketing customers can trigger automated multi-email drip sequences based on whatever criteria you choose—Constant Contact reserves the ability to customize your drip sequences for Premium customers.
Email marketing will alert you as soon as someone clicks on a link, giving you up-to-the-minute insights on who’s engaging with your emails. Customers on certain Constant Contact plans can receive regular email updates when contacts subscribe or unsubscribe, but that’s it.
With the Marketing Pro plan, you can see individual recipients who clicked the links you’ve added to your marketing emails, so you can better gauge your audience’s interest.
Nutshell Le permite crear formularios web personalizados para cualquier tipo de conversión, desde suscripciones a boletines informativos hasta formularios de contacto y descargas de contenido. Los clientes de Constant Contact solo pueden crear formularios de registro por correo electrónico.
The Marketing Pro plan offers A/B testing, where you can test email subject lines, preview text, content, and design—plus control how Nutshell tests the success of your campaigns. In Constant Contact, you can only A/B test subject lines.
Nutshell’s Email marketing allows you to create marketing audiences based on any combination of attributes, from geography and industry to how long they’ve been a customer. With Constant Contact, segmentation is only for higher-paying customers.
¿Te sientes cómodo codificando tu correo electrónico y te gustan las especificaciones exactas? Entonces le interesa esta función.
Si no eres diseñador o no te sientes cómodo con el código, necesitas esta función de una plataforma de marketing por correo electrónico.
Utilice una plantilla prediseñada e introduzca la marca de su empresa.
The Marketing Foundation plan also includes a no-code landing page builder so you can build and host branded landing pages for your marketing campaigns. Plus, Landing Pages syncs with Nutshell Forms and Nutshell Scheduler, so you can seamlessly collect visitor information, schedule meetings, and access all that data from your CRM.
Puede utilizar etiquetas para agrupar rápidamente los contactos y crear un público. Por ejemplo, si quieres ponerte en contacto con todos los asistentes a una feria específica. Añade la etiqueta "Feria de agosto de 2023" y podrás encontrar fácilmente todos los contactos con esa etiqueta en Nutshell.
La capacidad de aprovechar el poder de la IA para ayudarle a redactar el contenido de sus correos electrónicos.
Le permite elegir una hora o fecha posterior para enviar un correo electrónico de marketing.
Valida el correo electrónico saliente con DMARC, SPF, DKIM y otras tecnologías para garantizar que llega a su público.
Some email providers will force you to add their logo to your emails unless you are over a certain monthly spend—not Email marketing.
La mayoría de los proveedores de marketing por correo electrónico ofrecen informes sobre la capacidad de entrega, la tasa de apertura, la tasa de clics y el seguimiento de clics. Nutshell también puede notificar a un miembro específico del equipo en su CRM si se hace clic en un enlace determinado.
Le permiten comparar las estadísticas de una misma campaña a lo largo del tiempo. Para Nutshell, ofrecemos este tipo de informes para sus boletines de noticias.
Artículos y vídeos de apoyo para ayudarte a instalarte.
Crear un ticket a través de un correo electrónico de soporte.
Speak to a real human during business hours. Available Monday through Friday from 7:30 AM to 5:30 PM EST.
Nutshell ofrece soporte telefónico programado gratuito a cualquier cliente en nuestro Enterprise Nivel de CRM.
Si integra su herramienta de marketing por correo electrónico con su CRM, obtendrá resultados de marketing aún mejores. Con todos los datos de su CRM a su alcance, puede analizar las preferencias de sus clientes, crear audiencias de marketing por correo electrónico y automatizar campañas para llegar a sus clientes.
También puede realizar un seguimiento de la participación por correo electrónico, como aperturas, clics y conversiones, lo que le proporciona información que puede utilizar para realizar una venta.
Por último, la integración de su CRM con su plataforma de marketing por correo electrónico le permite segmentar sus contactos en función de factores como el tiempo que llevan siendo clientes, el historial de compras y los datos demográficos para enviar correos electrónicos muy específicos que impulsen las conversiones.
La automatización es el mejor amigo de un profesional del marketing por correo electrónico. Cuando puedes diseñar y programar correos electrónicos para que lleguen a las bandejas de entrada de tus contactos en el momento adecuado, tus esfuerzos de marketing son mucho más efectivos.
Email drip sequences are multi-email campaigns that you can design ahead of time and schedule to send at regular intervals. Nutshell’s email marketing lets you choose the event that will trigger your sequence, set up goals for your contacts to meet, and automate a change in Nutshell once your goal is met.
Las secuencias de goteo de correo electrónico son ideales para nutrir a los clientes actuales, incorporar a otros nuevos o enviar contenido relevante a sus clientes potenciales comprometidos para empujarlos hacia una venta.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s Email marketing is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, essential features like email drip sequences and click notifications on every plan, and inclusion on every Nutshell Sales plan, Nutshell’s Email marketing can help your business level up its outreach and drive higher revenue.
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