With a customer relationship management (CRM) platform, your healthcare organization gets the tools it needs to organize contact information, attract new patients, and keep those patients around. Nutshell’s easy-to-use CRM helps facilities like yours stay organized, engage and retain patients, and increase efficiency.
A CRM is a software system designed to help businesses and organizations manage their contacts, stay on top of communication, collaborate more effectively, and ultimately drive more revenue.
Businesses in the healthcare industry, like private practices and clinics, use CRMs to organize and store a wide range of data, such as patient demographics, financial data, referral network information, marketing content, and more. What’s more, a CRM helps you automate certain tasks so your team can focus more on the core activities that keep your practice running.
Take a look at some of the key benefits of using a CRM for healthcare facilities:
Choosing which CRM to implement at your organization or facility is a big decision, requiring consideration and research. While different healthcare organizations have different CRM requirements, there are a few critical CRM features to look for, regardless of the nature or needs of your organization.
Whether you want to increase retention, improve efficiency, boost your marketing efforts, or gain new customers, using Nutshell’s CRM will help you achieve your goals. Nutshell is an all-in-one CRM with built-in marketing tools that help businesses like yours manage your leads and patients.
Discover the most important CRM features for healthcare organizations and how Nutshell can help you accomplish your goals.
With potentially hundreds of patients, customers, medical professionals, and other contacts to keep organized, storing all that data can become a chore. Yet managing those relationships—and increasing loyalty among your patients—is crucial for your healthcare organization’s well-being.
The solution? Contact management features in your CRM. Creating a central hub for all your patient and customer knowledge is a great way to keep the most important information top-of-mind so your sales, marketing, and support teams have the right information to address patients’ needs.
And Nutshell provides the contact management tools that can make all the difference when you’re working to attract and retain new patients. Here’s how Nutshell helps healthcare organizations manage their contacts:
Don’t leave attracting new patients to chance. Being proactive in your outreach helps you discover which strategies are working and adjust your approach to get new people through the doors—and keep them coming back.
Another crucial feature for your CRM for healthcare is pipeline management, which helps you view the status of potential patients, or leads, in your sales pipeline.
With Nutshell’s pipeline management features, you can:
Every organization has administrative tasks that can become tedious and time-consuming. For healthcare companies, these tasks—like billing, collaboration with other healthcare practitioners and partners, and sending out reminders to patients—are still important to deliver excellent customer experiences. Enter sales automation.
Sales automation puts time-consuming tasks on autopilot, like sending your team reminders and launching email drip sequences. Your team gains more time to strengthen patient relationships and excel in other business-critical areas.
With Nutshell’s sales automation, you can lighten the load on your team while putting the focus back on patient engagement. Nutshell lets you customize your sales processes for greater efficiency and effortlessly move leads to the right stage in your pipeline.
Automation can also benefit your organization’s outreach efforts. Our email marketing platform, Nutshell Campaigns, is especially helpful for teams at private practices looking to bring in new patients from the community.
Use Nutshell Campaigns to build and send eye-catching, personalized email marketing campaigns to the targeted marketing audiences you create from your Nutshell contacts, then track engagement and adjust your strategy. Engage with patients through useful content, share short surveys, and let them know about upcoming events and changes. The more your patients and customers engage with your organization, the more likely they are to stay with you—and possibly bring others with them.
Decision-makers at your healthcare facility or organization have a lot on their plates as they work to make your organization better. Gathering data to inform insights and decisions is a game-changer. Look for a CRM that offers advanced reporting capabilities that can help you see into your sales processes, marketing campaigns, and more.
Nutshell’s built-in analytics and reporting help you and your team measure your efforts so you can identify what works and what needs improvement. With our reporting tools, you can:
We see Nutshell as a “team member” in growing our company.
Dirk E. Global CIF, LLC
Great way to track management with clients. Love that I can BCC and the
from my google account goes right into the right account in Nutshell. Also love that I can set tasks to remind myself to follow upHolly C
We left Hubspot for Nutshell because Hubspot was too complex. Nutshell makes software for humans.
Daniel H. EOS
Nutshell gives us insights into our business through their reporting, and the CRM is easy fr our sales and onboarding teams to use. I highly recommend them for a growing Saas.
Brian S. Testimonial Tree
Nutshell has helped my staff clear up literally 50% of their time.
Jennifer A. Eclectic Music
Nutshell is simple. It’s as user-friendly as it gets and new sales reps pick it up more quickly than any other CRM we’ve tried.
Chris J. Joffe Emergency Services
Your organization or facility already uses several software tools to accomplish daily tasks. As you look for the best CRM for you, consider whether it integrates with those tools and allows you to sync your important data across platforms.
Here are some of the most valuable types of integrations for healthcare organizations that Nutshell offers:
So, what makes Nutshell the best CRM for your healthcare organization?
With the powerful features listed above, an easy-to-use platform, and free live customer support for every plan, Nutshell helps your team hit the ground running to attract more patients and customers for your organization. We also understand your privacy needs, which is why we’ve invested in our platform’s security to give you peace of mind about your data.
Say goodbye to juggling multiple tools for attracting more patients to your practice and start using Nutshell, your all-in-one sales and marketing solution.
Don’t just take our word for it. Businesses and organizations that use Nutshell have a lot of good things to say. Read our customer stories to see how Nutshell gives businesses like yours the boost they need to reach their goals!
When you choose Nutshell as your CRM, you have the option to partner with 500+ digital marketing experts to help drive leads to your sales team. Learn More
Empower your team with efficient processes that help them succeed, make patients and customers happy, and close new deals. Nutshell’s powerful features and easy-to-use platform can help you foster loyalty among customers and acquire new patients.
If you want to learn more about how Nutshell can help your practice thrive, contact us today! You can also try Nutshell free for 14 days to see if it’s the CRM for your healthcare organization!
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