An all-in-one prospecting, sales, and marketing platform is the best way to streamline lead generation and increase sales. With Nutshell IQ, there’s no need to juggle integrations between your CRM and prospecting tool—you can easily identify, unlock, save, and nurture new leads right from inside Nutshell.
Nutshell IQ beats Cognism with its:
Cognism is a B2B prospecting platform that provides a Chrome extension, data enrichment, and buyer intent data. Cognism has been used by sales, marketing, go-to-market operations, and recruitment teams to find potential customers and employees.
Nutshell IQ is Nutshell’s complete toolkit for finding more qualified leads and making more sales. Nutshell IQ empowers your team to turn anonymous website visitors into leads, identify points of contact they never knew about, and fill their pipeline with more people and companies who fit your ideal customer profile.
Nutshell IQ includes:
Cognism may come up in your team’s search for a prospecting platform that provides high-quality people and company data. But with so many other prospecting tools on the market that provide rich, accurate data for reaching potential buyers, it’s worth taking the time to compare your options.
Cognism has its drawbacks. Pricing is unavailable on their site, but reports put annual costs into the thousands of dollars—which makes it an unfeasible option for many teams. And like a lot of other prospecting tools, it requires integrations if you want to be able to use contact data in your sales process, automate emails, and add prospects to your marketing audiences.
To go from website visitor to loyal customer, you need an all-in-one prospecting and CRM solution. With Nutshell IQ, you can track the companies visiting your website, customize filters to narrow your search to your ideal buyers, and enrich your CRM with contact information for the people and companies who match your search. Then add them to Nutshell in just a few clicks to fill your pipelines, trigger automations, and start closing more sales.
See how Nutshell IQ and Cognism stack up to see which platform really meets your team’s prospecting and sales tracking needs.
Cognism is just a prospecting tool, requiring integrations with other tools before its B2B prospecting data can actually become useful. This means you’ll need to export Cognism data to another platform before you can really use it, which takes time, integrations, and even further costs.
Because Nutshell IQ is built right into your CRM, it only takes two clicks to unlock a person or company’s contact information and automatically send them through the right sales pipeline. Then you can trigger workflows you’ve already set up, getting the lead in front of the right team member and setting them up for success with your business.
Cognism also doesn’t offer email automation—they even state it on their site, “Cognism is not for you if you’re looking for an all-in-one platform.”
If you are looking for an all-in-one prospecting, sales, and marketing platform, Nutshell is your solution. Nutshell lets you automate email drips, add contacts to your email marketing audience and schedule meetings, plus a whole lot more. Nutshell provides all the tools you need to encourage your leads to complete the customer journey.
Cognism doesn’t publicly share their pricing—as pricing depends on several different factors. There’s a base price to use the software, an additional cost for each user your company wants to have access to it, and a charge for the number of credits you use to unlock prospects and their information.
There are also two different Cognism plans to choose from—Platinum and Diamond—each with different features. In addition, a third-party software buying platform reports that Cognism also charges based on the automations and workflows your team needs to accomplish their best work. With all of these factors to consider, negotiation on a contract price is common with Cognism customers—and annual costs can reach thousands of dollars.
With straightforward, accessible pricing, zero hidden fees, and no contracts (ever!), Nutshell IQ makes it easy to know exactly what you’re getting with your prospecting tool. You can see for yourself how much our plans and add-ons cost, so there’s no need to go through negotiations to find out exactly what our solution will cost your business. And what you see is what you get: Nutshell IQ pricing starts at $37 per month for your entire company, with automated workflows and unlimited data included.
Nutshell IQ is a complete suite of prospecting tools built right inside Nutshell CRM, giving you access to:
Together, these three tools help you identify businesses that are already interested in your offerings, locate the people who work there, and unlock contact information so you can reach out and take advantage of new opportunities.
Plus, Nutshell gives you additional solutions like email marketing, landing page creation, a meeting scheduler, and more to help you complete the customer journey.
Sales can be a hard game. With Nutshell IQ, you have the home-court advantage.
Nutshell IQ vs. Cognism (Updated September 2024)
Nutshell IQ is an affordable and scalable prospecting solution that includes ProspectorIQ, PeopleIQ, and VisitorIQ. You can get all three tools starting at $37 per month for your entire company, not per seat.
See our full features here.
When your team needs to fill their CRM with real contacts who fit your ideal customer profile, send them through your pipelines, and leverage sales and marketing automation to make the most of every opportunity, Nutshell IQ makes it easy.
With native sales and marketing integration and transparent pricing, Nutshell IQ is the tool your team needs to level up your outreach and drive revenue.
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