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Nutshell is super user-friendly and intuitive

I would highly recommend Nutshell

Easy to use and... wait for it ... 100% buy in!

Nutshell is both simple and powerful

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Collect More Online Leads

CRM Web Form Builder

Easily capture customer information and automatically create new contacts and leads in your CRM with Nutshell Forms.

Or use Connected Forms to bring in new form submissions and get rid of complicated integrations with other tools.

Contact Sales Start a Free Trial

PROVIDING INTUITIVE CRM SOLUTIONS SINCE 2009

Nutshell Forms

Enrich contacts by capturing the information you need

Capturing a prospect’s name, phone number, and email address to your CRM is a good start. But what if you need your visitors to upload files, answer multiple-choice questions, or expertly describe their business needs? Nutshell’s perfectly customizable web form builder makes it possible.

CRM Web Form Builder

Managing New Contacts From Forms

Save time with automated contact management

Nutshell Forms can create new people, companies, and leads in your CRM, add tags to new contact records, and add form submitters to the email marketing audience of your choice—all without any manual effort from your team.

Embed forms on your website in just two clicks

Don’t have a developer to wire up your form to your website? You don’t need one! Our easy-to-use CRM form builder will provide you with an embeddable code that can be easily copy-and-pasted into your site. Each form also includes a shareable URL that directs your customers to a hosted page where the form lives.

Nutshell's meeting scheduler calendar interface, showing the ability to add a form with custom fields and easily add contact information to your CRM

See Nutshell in action!

Try Nutshell free for 14 days or let us show you around before you dive in.

Managing New Contacts From Forms

Save time with automated contact management

Nutshell Forms can create new people, companies, and leads in your CRM, add tags to new contact records, and add form submitters to the email marketing audience of your choice—all without any manual effort from your team.

Track form metrics and optimize effectiveness for greater engagement

Wherever your form lives, Nutshell will automatically track how many visits your page gets, how many form submissions are received, and the conversion rate of page visits to form submissions. Plus, dive into the answers submitted for every form to better understand your audience. You’ll be able to view all these metrics right in your CRM—so you can see what’s working and what’s not and encourage a higher conversion rate.

Tracking Form Metrics

Web Form Submission List

Turn form submissions into audiences for relationship-building

Sending the right message to the right audience is key to forming deeper connections and retaining customers. Segment and filter Nutshell form submission lists to send sales and marketing emails to all the right people, directly from your CRM.

Prevent spammy form submissions and protect your data

Spammy form submissions add useless data to your CRM, and cleaning spam wastes your team’s valuable time.

Add a captcha to your Nutshell forms to keep spam out of your lead and contact data. Choose from three form spam prevention settings in your Nutshell CRM form builder to customize your level of protection.

Web Form Spam Prevention

Connected Web Forms

Connected Forms

Connected Forms connects the forms already on your website to Nutshell and uses Nutshell Analytics to track submissions. It’s as simple as embedding a snippet of code on your website. When new forms are submitted, Nutshell creates or updates your companies, people, and leads. Set up notifications about new form submissions to stay on top of what’s happening.

Get three marketing seats—for free

Want to get more of your marketing team access to Nutshell forms but don’t want to pay for an entire CRM seat? If you have Nutshell Pro or above, you get three marketing-only seats in Nutshell—for absolutely free!

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Accelerate your lead generation efforts

Your web forms should be appealing for visitors to fill out, easy to design and implement, and useful for your lead generation efforts. Get an inside look at Nutshell’s web form features in the product tour below:

Get an inside look at Nutshell Forms

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Register for a product tour!

Have a question? Need to see more? Register for a free 30-minute Nutshell demo and product tour with one of our team members to determine if Nutshell is a match for your business.

Get a powerful web form builder with the best next-action sales & marketing CRM

What is next-action sales?

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CRM features that boost your sales effectiveness

Sales Automation

Put time-wasting tasks on autopilot so your team can focus on building relationships and nurturing leads through your sales pipeline.

Pipeline Management

Create custom pipelines and manage them easily with multiple views to nurture leads efficiently and stay on top of every deal.

Reporting & Analytics

Provides robust reporting and analytics to help you track your team’s performance and to help you gain quick insights with automated reporting.

Email Automation

Increase sales efficiency with Nutshell’s powerful email automation tool. Create personalized campaigns & track success right in your CRM

Artificial Intelligence

Streamline daily processes using the generative power of AI in Nutshell to simplify sales activities and open up a world of possibilities.

Meeting Scheduler

Create and manage virtual meetings and sync the information with your Calendar without leaving your CRM.

Quotes

Quickly create and send custom quotes, easily track quote progress and prospect proposal engagement, and effortlessly manage and share your quotes in different formats.

Team Collaboration

Store customer notes, interactions and easily bring colleagues into the conversation and stay notified of everything that needs your attention.

Contact Management

Improve calendar, email, & contact organization from any source with Nutshell’s contact management software.

Prospecting

Search through over 200 million contacts, add ideal customers to your CRM, and connect with your future buyers.

Website Visitor Identification

Pinpoint the companies and individuals visiting your site so you can proactively target warm leads.

Contact Enrichment

Locate specific individuals working at the companies in your book of business and reveal their contact information so you can start the conversation.

Lead Attribution

With channel and source data automatically added to your new leads, you can know where your best leads come from and invest smarter in your marketing.

Free Customer Support

Connect with our world-class support team to get fast, friendly, and free support when needed.

Email and Calendar sync

Easily sync your email and calendar with Nutshell to make your CRM work where you do.

Features Page Icon Security
Security

We take the security and reliability of your data seriously. We partner with the industry’s most trusted infrastructure provider, Amazon Web Services.

App Marketplace

Integrate Nutshell with the rest of your tech stack

See Nutshell’s Marketing Features

Find out more about Nutshell’s extensive range of Marketing Suite features

See Nutshell’s Engagement Features

Learn more about Nutshell’s industry-leading Engagement Suite features

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See all of Nutshell’s features

Discover the broad spectrum of features and tools available to Nutshell customers

Web form FAQs

  • 1. What is a web lead form?

    A web lead form is a form placed on your website that is designed to help your business generate leads. Web lead forms typically collect specific information about the people submitting them, including name, company, email address, phone number, and other data that could be useful when developing a relationship with a prospect.

    There are many ways to generate leads with web forms, including using them on a Contact Us page, adding a questionnaire, enabling bookings or event sign-ups, and allowing submitters to request quotes.

  • 2. Should I have a contact form on my website?

    A contact form is one of the easiest ways to generate online leads through a form. There are many website visitors who become interested enough in your products or services to reach out to your team, and it’s essential to have a lead form you can use to collect these prospects and organize them for easier outreach.

  • 3. What features should I look for in a web form tool?

    A web form tool should be easy for your team to use, allow you to create professional forms, and make it easy to use the data you collect in lead generation. With Nutshell, your CRM and form builder are in the same platform. Here are a few features to prioritize in your search for a web form tool:

    • A no-code form builder that makes it easy to design and edit professional branded web forms
    • An easy way to embed the form on your site—no developer required
    • User-friendly organization so you can quickly track form engagement and individual submissions
    • Seamless integration with your CRM so you can automatically create new contacts and leads from form submissions

Need a user-friendly CRM to boost sales and team efficiency?

Take our guided tour to explore Nutshell’s incredible features!

We’ve been able to leverage Nutshell to connect with our website and help with our guerilla marketing. Nutshell is where all of our contact form leads from the website go to and it gives us a nice way to manage those and respond/track, etc.

Jeff N. Prentice 4M

Lead generation insights

Explore our recent blog posts to discover effective strategies and tools for capturing and nurturing leads.

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