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Powerful SMS campaigns made easy with Nutshell’s

SMS Marketing

SMS marketing in Nutshell allows your marketing team to create personalized, timely SMS messages to keep leads engaged, boost conversions, and strengthen customer relationships. Reach customers instantly, drive engagement, and nurture leads with targeted text message campaigns—right from your CRM.

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Send SMS marketing campaigns from your CRM
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How can you access SMS Marketing?

 

SMS marketing is available to users with a Marketing Pro license. It requires a one-time enrollment to set up your brand, SMS phone number, and more.

As part of Nutshell’s Marketing suite, SMS marketing is one piece of your larger marketing strategy that includes email marketing, landing pages, email drip campaigns, reporting, automation, web forms, and visitor identification tools. Nutshell Marketing is available with an active Nutshell Sales subscription.

Send targeted SMS broadcasts

Reach out to your audience instantly with engaging one-off bulk SMS broadcasts sent from your CRM. Quickly create and schedule texts to announce product updates, promotions, or important news, and ensure your customers always stay informed.

SMS Marketing - Send SMS Broadcasts From Your CRM

SMS Marketing - Send Automated Drip Sequences SMS Messages From Your CRM

Automate your marketing with SMS drip sequences

Nurture leads and strengthen relationships with customers effortlessly with multi-step SMS drip sequences. Set up sequence triggers, define specific goals, and outline what happens next—as you do with your email drip campaigns—to automatically engage contacts at precisely the right moment.

Align your SMS marketing with your sales process

Leverage automated SMS marketing messages triggered by specific actions in your sales pipeline. Whether onboarding new leads or following up after a meaningful interaction, your SMS Marketing messages reach contacts exactly when they’re most receptive.

SMS Marketing - Automate SMS Sending Triggers By Sales Pipeline Actions

See Nutshell in action!

Try Nutshell free for 14 days or let us show you around before you dive in.

SMS Marketing - Track SMS Campaign Engagement Metrics

Track customer engagement in real time

Stay informed of customer engagement metrics and responses without leaving your CRM. Easily manage conversations and assign them to the right team member. See instantly if recipients reply or opt-out, ensuring your SMS communications are always timely and relevant.

Assign SMS conversations for faster responses

Automatically route incoming SMS marketing text conversations to the right team member. Whether based on expertise, availability, or workload, your team can quickly respond to customer inquiries, providing personalized service and enhancing customer experiences.

Nutshell SMS - Send Text Messages From Your CRM

Nutshell SMS - Manage, Track, and Assign SMS Threads

Manage team availability to optimize responsiveness

Easily manage your team’s availability within Nutshell, ensuring SMS conversations are always handled promptly. Adjust agent statuses according to shifts, breaks, or workload capacity, keeping your response rates efficient and effective.

Seamlessly integrated with Nutshell SMS

SMS Marketing pairs perfectly with our one-to-one SMS feature available in Engagement Pro. While SMS Marketing enables mass communication with lists or audiences, Nutshell SMS allows your team to have personalized, one-on-one conversations, with every interaction neatly logged in Nutshell.

SMS Marketing - Integrate With Nutshell 1-on-1 SMS

Reach your audience and improve engagement with SMS Marketing

Want to learn more about how SMS marketing works and the value it can add to your sales and marketing campaigns? Find out more in our SMS marketing Knowledge Base article.

LEARN MORE

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Have a question? Need to see more? Register for a free 30-minute Nutshell demo and product tour with one of our team members to determine if Nutshell is a match for your business.

CRM features that boost your marketing effectiveness

Email Marketing

Create custom audiences and send targeted emails with your CRM data to help you close more leads.

SMS Marketing

Send and/or automate SMS drip sequences and broadcasts to your customers and audiences

Email Automation

Increase sales efficiency with Nutshell’s powerful email automation tool. Create personalized campaigns & track success right in your CRM

Landing Pages

Build, publish and manage landing pages for your digital marketing campaigns—no coding required. Add your forms and meeting scheduler to learn more about visitors.

Web Form Builder

Easily capture customer information and automatically create new contacts and leads in your CRM with Nutshell Forms.

Reporting & Analytics

Provides robust reporting and analytics to help you track campaign performance and to help you gain quick insights with automated reporting.

Website Visitor Identification

Pinpoint the companies and individuals visiting your site so you can proactively target warm leads.

Free Customer Support

Connect with our world-class support team to get fast, friendly, and free support when needed.

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Learn more about Nutshell’s industry-leading Engagement Suite features

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See all of Nutshell’s features

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CRM SMS Marketing FAQs

  • 1. What is SMS marketing in a CRM?

    SMS marketing in a CRM involves sending automated or bulk text messages directly from your CRM to your target audience. It’s designed to enhance audience engagement, nurture leads, and improve customer communication using customer data stored in your CRM.

  • 2. Why use SMS marketing alongside email?

    SMS campaigns complement your email marketing efforts by offering higher open rates and faster response times. It’s especially effective for time-sensitive announcements, quick updates, or reminders that require immediate attention from your contacts.

  • 3. Can recipients opt out of SMS marketing campaigns?

    Yes. Nutshell’s SMS marketing feature complies with industry regulations and standards. Every SMS campaign message includes clear opt-out instructions. If recipients opt out, they’re automatically removed from future SMS marketing messages, helping your business maintain compliance and trust.

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We are able to have everything we could possibly need in one interface. As a small business, Nutshell offers tools and services that we no longer have to look for elsewhere at an affordable price.

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