“Nutshell is super user-friendly and intuitive
“I would highly recommend Nutshell
“Easy to use and... wait for it ... 100% buy in!
“Nutshell is both simple and powerful
Your email marketing platform should take your company to greater heights, not put a cap on its growth potential. Nutshell’s Email marketing lets you send campaigns directly to targeted lists of your CRM contacts, track email engagement among customers, and even drill down into your contacts’ specific email opens and link clicks—all so you can strategically nourish relationships and drive revenue.
Nutshell’s Email marketing stands above Brevo for its:
Brevo, formerly Sendinblue, is an email marketing and sales platform that offers communication features, automation, and meeting management.
Nutshell’s Email marketing tool is an integrated feature of Nutshell, the all-in-one CRM designed to help businesses close more deals. Nutshell’s Email marketing features seamlessly integrates with your CRM to give your entire team insight into contact engagement so you can advance leads toward a sale.
Nutshell’s Email marketing includes essential features like:
And because Email marketing is part of the Nutshell Marketing Foundation plan that’s included with every Nutshell Sales subscription, you also get a suite of additional marketing features designed to support and optimize your marketing efforts, including web forms, a landing page builder, website buyer journey, and basic lead attribution. The Marketing Pro plan also includes SMS campaigns, advanced marketing reporting, custom landing pages, and more.Unlimited
If you’re looking for an email marketing tool that can help your business stay connected with customers, you might have come across Brevo. But certain Brevo restrictions could hinder your growth, like the limited number of audiences you can build, email campaigns you can send, and automated campaigns you can create. Brevo locks other email marketing features behind its more expensive plans .
If you want an email marketing tool that will take your business to new heights, Nutshell’s email marketing is the best Brevo alternative because of its:
Compare these two email marketing tools and discover why Nutshell’s email marketing comes out on top.
At Nutshell, we realize that getting your entire marketing team onto your email marketing platform is essential for optimizing your efforts and improving collaboration. But Brevo limits the seats its customers can add. Alternatively extra seats can be added at an extra cost.
While Brevo imposes a user limit on each of their plans, Nutshell’s Email marketing is included in the Nutshell Marketing Foundation plan, which comes free with every Nutshell Sales subscription. So you can give everyone in your CRM access to the marketing data and tools that will improve decision-making and show you the big picture of how your sales and marketing efforts work together.
Knowing how to move your email subscribers toward a sale is vital for marketing success. And your messaging all depends on where subscribers are in your sales funnel.
Nutshell’s Email marketing software works hand in glove with Nutshell’s CRM, so you can easily create dynamic marketing audiences from your CRM contacts based on any combination of attributes. Send automated email drip sequences to reach out to new leads, target lost customers with a win-back campaign, and more—then let Nutshell’s email marketing software handle the sending.
Since Email marketing is built directly into Nutshell, you can go to your Lead timelines to see who opened an email and how many times, plus what links they clicked—so you know exactly how your marketing efforts are helping drive sales.
While Brevo Sales Platform includes a few CRM features, it doesn’t provide complete sales integration like Nutshell’s email marketing. For example, Brevo Sales Platform lacks essential CRM functionality like advanced analytics, unlimited sales automation, personal email sequences, and more.
Features like email drip campaigns, advanced audience segmentation, email click notifications, an AI writing assistant, and tags are essential tools in a marketer’s toolkit—and give your team tools for streamlining your workflows. But Brevo reserves some of these features like A/B testing and marketing automation for customers on its higher tiers.
Unlike Brevo customers, all Nutshell’s Email marketing customers have access to these essential marketing features—whether you’re paying for 100 contacts or 1 million. Essential features like drip campaigns, tags, and segmentation help you optimize your email campaigns, while email click notifications and Nutshell’s AI writing assistant help your team save time and accomplish more.
The Marketing Foundation plan gets your team essential email marketing features, so you can start sending professional, branded email broadcasts, newsletters, and drip sequences to your CRM contacts, tracking campaign engagement, and giving your whole team insight into how your email campaigns are helping move the needle and strengthen relationships.
And since the Marketing Foundation plan is included for free with every Nutshell Sales subscription, paying for your CRM automatically unlocks these marketing features that put your company on the path to understanding and reaching your contacts better.
The Nutshell Marketing Foundation plan includes essential marketing features, like:
The Marketing Foundation plan also gets you a suite of additional marketing features to support and optimize your marketing efforts, including:
By upgrading to the Marketing Pro plan, you also get this email marketing feature:
Plus these additional marketing capabilities:
Nutshell’s Email Marketing vs the 4 tiers of Brevo (updated February 2024)
Nutshell’s email marketing is an affordable and scalable option that includes all of our features, whether you’re paying for our minimum contact level ($5/mo for 100 contacts), our maximum contact level listed ($3,985/mo for 1 million contacts), anything in between or anything custom above 1 million.
We keep it simple with one plan. Mailchimp has 4 plans to filter through.
Nutshell’s pricing is based the number of marketing contacts you have—It’s that simple. Brevo pricing is based on monthly email volume, not number of contacts. And you may have to pay to remove branding and add users to your plan.
Since Nutshell’s pricing is based on your total number of contacts, you can always calculate what your monthly costs are going to be. Brevo charges overages for exceeding your email consumption limit – and it’s hard to find out how much they might charge.
Most email marketing providers will have a limit on how many emails you can send through the platform over a month. For Nutshell, you can send 8 times as many emails than you have contacts. 500 contacts would mean a limit of 4,000 emails/month. Any unused emails from a Brevo plan expire and don’t roll over to the next month—so you could be left paying for thousands of unsent emails.
How many logins your email marketing provider allows for in the plan. For Nutshell, there is no extra cost to grant someone in your CRM access to Email marketing.
Want to get more of your marketing team in your CRM and email marketing platform, but don’t want to pay for an entire CRM seat? All Nutshell customers get three marketing-only seats included with a Nutshell Sales license.
Audiences are essential to any email marketing strategy. The more audiences you have the better your ability to segment your lists of contacts to get the right message to the right person. If you have a diverse customer/contact list, anything under 5 is worrisome.
Email marketing works seamlessly with Nutshell, giving you access to your sales and CRM data so you can make more informed marketing decisions. The Brevo Sales Platform only offers a few CRM features.
Email marketing doesn’t limit how many email campaigns you can draft, send or schedule. Bravo does.
Nutshell lets you send an unlimited number of automated drip sequences. Brevo limits marketing automation to 2,000 contacts on the Free and Starter plans.
Nutshell lets you create customized web forms for any kind of conversion, from newsletter signups to contact forms and content downloads. Brevo only allows customers to create signup forms.
Not only does Email marketing offer click-tracking, but you can even get notified when someone clicks on the link, giving you up-to-the-minute insight into subscriber engagement.
The Nutshell Landing Pages add-on empowers your team to create custom landing pages to engage visitors and generate conversions. Plus, Landing Pages syncs with Nutshell Forms and Nutshell Scheduler, so you can seamlessly collect visitor information, schedule meetings, and access all that data from your CRM. Brevo allows customers on its Business plan to pay for every five landing pages they want to create.
Email marketing offers A/B testing, where you can test email subject lines, preview text, content, and design—plus control how Nutshell tests the success of your campaigns.
Nutshell allows customers to customize different roles in their business. Brevo restricts the ability to customize your users’ access privileges to their BrevoPlus tier, although Business customers can purchase an add-on to do so.
Some email providers will force you to add their logo to your emails unless you are over a certain monthly spend—not Email marketing.
Most email marketing providers will offer reporting on deliverability, open rate, click rate and click tracking. Nutshell can also notify a specific team member in your CRM if a certain link is clicked!
These allow you to compare statistics from the same campaign over time. For Nutshell, we offer this type of reporting for your Newsletters.
Some email providers will impose a limit of how many contacts you can have in your plan—Nutshell doesn’t.
Validates outbound email with DMARC, SPF, DKIM and other technologies to ensure they reach your audience.
These are important to know more about the people your sending emails to. With Nutshell being a CRM, you’re all set to use your customer data in Email marketing!
You can use Tags to quickly group contacts together to create an Audience. An example would be if you wanted to reach out to everyone who attended a specific trade show. Add the tag “August 2023 Trade Show” and you can easily find every contact with that tag right in Nutshell.
If you’re not a designer or not comfortable with code, you need this feature from an email marketing platform.
Use a pre-built template and swap in your company’s branding.
Feel comfortable coding your email and you like exact specifications? Then you want this feature.
The ability to harness the power of AI to help you write your email content.
Easily set up custom domains in Nutshell to improve email deliverability and enhance brand recognition.
Allows you to choose a later time or date to send out a marketing email.
Support articles and videos to help you set yourself up.
Create a ticket through a support email.
Speak to a real human during business hours.
Nutshell does offer free scheduled phone support to any customer on our Enterprise CRM tier
Integrating your email marketing tool with your CRM unlocks even better marketing results. With all your CRM data at your fingertips, you can analyze your customers’ preferences, create email marketing audiences, and automate campaigns to reach your customers.
You can also track email engagement like opens, clicks, and conversions, giving you insight you can use to make a sale.
Finally, integrating your CRM with your email marketing platform allows you to segment your contacts based on factors like how long they’ve been a customer, purchase history, and demographics to send highly targeted emails that drive conversions.
If your business is like most, you have several groups of people you want to communicate with at any given time, from new leads to current and even lost customers. When you need to tailor your email messaging to zero in on different groups, the ability to create unlimited audiences and campaigns is game-changing.
Nutshell’s email marketing software doesn’t limit the number of email campaigns you can send, whether you have 100 contacts or 1 million. Create highly targeted email segments, goal-oriented campaigns, and automated drip sequences that do the work for you, so you can reach the right people with the right messaging.
When it comes to sending well-crafted, persuasive messages to your contacts at the right time to turn subscribers into sales, Nutshell’s email marketing is the email marketing tool your team needs.
With all-in-one email marketing and CRM functionality, unlimited marketing audiences, and essential features like email drip sequences and click notifications on every plan, Nutshell’s email marketing can help your business level up its outreach and drive higher revenue.
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