It’s called a “funnel” because it’s wide at the top as prospects enter, then increasingly narrow as prospects are disqualified or decide not to buy.
A funnel report tells you what percentage of your leads advanced through each stage of your pipeline during a specified timeframe. This can help sales managers forecast their sales based on current lead volume and identify where deals are getting stuck so they can improve their sales process and better coach their team.
Nutshell’s award-winning CRM also offers the following reporting and performance tracking features:
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