Key customer data points
Successful businesses rely on effective customer data collection to better understand their audience and make data-driven decisions.
Want to better understand your customer base and make better-informed decisions related to marketing, sales, product and service development, and customer service? You need to understand how to successfully and ethically collect, manage, and utilize customer data.
Below are key steps in the customer data collection process you should follow to ensure the data you collect is accurate and beneficial to your business.
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