When you operate a contact or call center, you’re in the business of making the customer feel heard, understood, and appreciated. Whether your center specializes in customer service, sales, or lead generation, your performance directly impacts your business’s revenue, whether through sales or customer satisfaction scores.
With the hundreds of calls you answer and make, it can be tough to follow up and respond to each customer’s needs. You’d need sheets upon sheets of data to keep track of even one long-term customer.
That’s where a CRM like Nutshell can help. Learn more about how you can boost the satisfaction rate and positive responses for your call center with a centralized database of unlimited contact and data storage, intuitive communication and task management, sales automation, and other advantageous features.
Call center agents often feel pressured to immediately know, understand, and meet customer needs within seconds of them calling. While it’s not impossible to gather crucial information to engage with customers, the wrong tools can often make things feel much too slow.
Agents must move from their call platforms to look through help desk data or spreadsheets to find valuable customer data, leaving their caller in silence. You’ve surely experienced being on the other end of the line when an impatient caller leaves irate responses or hangs up abruptly. Or your caller asks another question, meaning you have to wade through your data again. More time lost. More opportunities for customer dissatisfaction.
What if you had a single platform from which you made calls, and everything you needed to know about the customer was right in front of you—name, place of work, address, past inquiries, even notes left by previous agents? How much smoother could the customer support, lead generation, or sales process be?
All this is possible with good customer relationship management (CRM) software. A CRM platform makes nurturing and building customer relationships easier with features that support fast responses and tailor-made service. With a CRM, you can enjoy features such as:
If you’re convinced a good CRM is the answer to your call center problems, you’re in the right place. Numerous CRM solutions are available for call centers, and it’s up to you to ensure you’re getting the best features at a favorable price. At a minimum, a good CRM for call centers should have the following features.
A CRM with high-quality contact management features will put your agents at ease as they field calls from customers and prospects or do outbound calls. They’ll never worry about having outdated information, and intelligent search functions allow them to find the right contact instantly while on calls to best serve their caller’s needs.
Call center agents often deal with the same customers on many occasions. You need solid communication management features to handle repeat callers and longtime customers, so your agents don’t have to rely on Post-it notes and their memory.
Instead, agents can depend on a CRM to handle the task of recalling past interactions while they do what only they can do—use their communication skills to leave a great impression.
Other important CRM communication and task management features include:
Let your agents focus on what they do best—engaging with clients and prospects and building crucial business relationships—while your CRM automates the more tedious aspects of call center management.
As you move your call recipients from lead to sale status or from confused to satisfied customer, your team can benefit from a visual view of the entire process.
CRM pipeline management allows you to see the customer journey in a way that most benefits your team and business model.
Nutshell is the best value for the money. The versatility and functionality make it a very easy and powerful product to use.
Mark M. Southwestern Scale Co.
I have used Act, Goldmine and Salesforce in the past, and I have found that Nutshell was the easiest to get started with and to set up custom fields. I would recommend Nutshell to others that are interested in an easy to learn and navigate CRM.
Craig C. Thermal-Tec
We left Hubspot for Nutshell because Hubspot was too complex. Nutshell makes software for humans.
Daniel H. EOS
When we were evaluating CRMs, the one deciding factor between Nutshell and Salesforce came down to spin up time and price. Nutshell wins on both counts (by a huge margin). Salesforce was 10 times as much per month for what we wanted.
Jason C. Arrow Container Corp
Call centers rely on reliable telephony, live chat, and lead generation software, among others. What good is a CRM if it just slows things down?
Instead, you want a CRM that efficiently connects with your call center tech stack to create a seamless experience from start to finish. Enjoy CRM integrations with over 6,000 software applications, including:
We’ve been in the business of CRM for over 15 years, and the Nutshell team is dedicated to continually improving and expanding our product offering. When you choose Nutshell as your call center CRM, you gain a partner with a vested interest in your business’s success.
Nutshell provides a robust set of market-leading features and tools. Our CRM software is incredibly user-friendly, making it easy to adopt and utilize. With Nutshell, you’ll enjoy all the tools you need to support your call center.
Selecting Nutshell as your contact center CRM gives you:
Our customers have lots to say about our CRM software. Check out our customer stories to learn more about how Nutshell has helped companies just like yours achieve and exceed their goals!
When you choose Nutshell as your call or contact center CRM, you have the option to partner with 500+ digital marketing experts to help drive leads to your sales team.
At Nutshell, we understand the challenges call centers face. That’s why we’ve built a CRM platform that’s easy to use and chock-full of the features and tools you need to maintain and grow a successful business.
Our team is ready to help your team achieve and exceed its goals. Start a free trial of Nutshell today and take our complete CRM system for a 14-day test drive. Or, if you’d like to discuss how Nutshell can meet your business’s unique requirements, simply reach out to our friendly team for more information.
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