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Resources to Develop Your Sales Skills

Want to take your sales skills to the next level? You’re in the right place.

Check out the resources in this guide for tips and insights that’ll help you develop your sales skills and close more deals.

Handling objections

Handling objections—barriers to buying that a prospect brings up during the sales process—is an essential skill for sales representatives. Explore these resources for tips on overcoming some common objections:

Handling objections

Sales process and strategy

By optimizing your sales processes and strategies, you increase your efficiency and create better opportunities to use the various sales techniques you’ve developed. Check out these articles for tips on improving your sales processes and strategies:

sales processes and strategy


Prospecting—identifying potential new customers—is an early but essential step in the sales process. Your prospecting process determines the quality of the leads in your pipeline, so it’s crucial to get it right. In these resources, you’ll find tips for better sales prospecting:

Your prospecting process determines your lead quality

Qualifying leads

How do you know whether a lead is a good fit for your business and is likely to become a customer? You need a good qualification process. Learn more about how to qualify leads in this article:

Qualifying leads

Customer retention

Winning new customers is vital, but retaining current customers is just as important for a business’s success. Get insights on how sales reps can help increase customer retention here:

retaining customers is as important as winning new customers

Soft skills for sales

Skills like creating sales proposals and handling objections are essential, but great salespeople build these skills on a foundation of soft skills such as empathy, resilience, and self-awareness.

Learn more about the most important soft skills for salespeople and how to develop them with these resources:

Soft skills for sales

Professional development for sales

Want to take your sales career to the next level along with your skills? Check out these resources:

Professional development for sales

Sales teams trust Nutshell

Want to learn more about improving your sales performance? Explore the rest of our site for more resources or learn how Nutshell can help you organize and streamline your sales process to help you close more deals faster.

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