The CRM for SMBs that drives new leads and conversions

Trying to find the best customer relationship management (CRM) tool for your small business? Nutshell is a top-tier CRM for SMBs. Read on to learn more about it, and start your free trial today.

A SMB owner managing aspects of their business.

Nutshell is the optimal CRM for SMBs like yours

A CRM is one of the most important tools that any business can have. They help you keep track of your leads and customers in a way no other tool does, and that’s essential for small- to medium-sized businesses (SMBs) like yours. Without a CRM, you’ll struggle to develop a full understanding of your market.

There are many CRMs out there, but few match Nutshell when it comes to providing a stellar experience for your company. To learn more about how Nutshell’s CRM for SMBs can benefit your business, keep reading.

Why do you need a CRM?

You may be wondering what it is that makes CRMs so valuable to small businesses. The main reason, as we’ve already indicated, is that CRMs help you get a clearer picture of your audience. They let you view and analyze data about your customers to see what sorts of people buy from you and what they want.

Why is this helpful? Simple—by learning more about your buyers, you can figure out how to more effectively market to them down the road. That helps you drive more successful sales, earning you far more revenue.

On top of that, SMB CRMs are useful for automating various sales tasks, such as email marketing, which frees you up to spend more time on other things. That’s something we’ll touch on again in a moment.

How does Nutshell’s small business CRM help your company?

Now that you understand the general benefits of using a CRM for small businesses, let’s talk about Nutshell, specifically. What makes our CRM stand out from the competition? How can it benefit your company?

The perfect blend of function and ease of use! I can't believe how good Nutshell is!
— Alan P., Golden Mile Funding

What can Nutshell’s CRM for SMBs do for your business?

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1. Nutshell is incredibly easy to use

The first reason Nutshell is such a good CRM for SMBs is that it’s exceptionally user-friendly. The dashboard is clean and attractive, the features are all very intuitive, and everything is clearly organized and navigable.

To name one example of this organization in action, we automatically divide your prospects into three separate groups—people, leads, and companies. Each of those groups receives its own tab within the CRM, meaning you can quickly jump between each one.

We also feature a search bar you can use to find prospects using only a name or piece of contact information.

Absolutely amazing customer and product support. I'm in love with Nutshell inside and out.
— Mike C., Chesser Roe

2. Nutshell automates day-to-day sales tasks

We already mentioned how one of the benefits of using a CRM is that it can automate day-to-day tasks for you. Many CRMs possess that feature, but Nutshell truly goes above and beyond.

There are several different tasks you can automate through Nutshell. As we mentioned previously, email marketing is the best example of this. You can set up emails to send out automatically when users take a particular action.

Additionally, though, you can automate things like lead assignment, team reminders, and tasks related to data gathering and organization. 

This frees you to spend more time optimizing other aspects of your company since you don’t have to spend as much time on mundane tasks.

Best out-of-the-box CRM on the planet.
— Roberto A., Managed Way

3. Nutshell provides extensive analytics reports

Small business CRMs are all about helping you gather data about your audience. It takes time and effort to make that happen. Now, imagine paying for a CRM, working hard to gather and organize data in it—and then not even bothering to learn anything from that data. It would mean you wasted your time.

That’s why analytics is one thing that it’s crucial to get right. Believe it or not, though, many CRMs don’t really prioritize analytics. They just gather the data and then leave you to analyze it on your own. Not Nutshell, though.

Nutshell offers the ability to create custom reports on just about every sales metric you can think of, allowing you to gain in-depth insights about your customers and your sales. All of those reports can be conveniently found in Nutshell’s “Reports” tab.

By analyzing your customer data, you can figure out exactly how to more effectively market to them and drive more sales.

Actual usability, support, and it makes me money!
— Brian H., Hawes Farms

4. Nutshell makes customer service a top priority

The final reason to choose Nutshell as your small business CRM is that we make you, the client, our top priority. Some companies simply provide the CRM and then leave you to fend for yourself, but not us. We’ll stick by you for as long as you use our CRM.

Our customer service team is truly top-of-the-line in more than one way. Not only are we friendly and helpful, but we’re also highly effective at solving any issues you may have, and we’re readily available—we won’t leave you on hold for hours on end.

Whenever you have questions or problems related to Nutshell, all you have to do is get in touch with us. We’ll quickly get back to you with the answers you need.

A team working together.
Our customers close over $7 Billion
in sales each year with Nutshell!

Customer stories

Learn how small businesses like yours grew their businesses with Nutshell.

  • Superfine’s one-of-a-kind art fairs help contemporary artists get their work in front of motivated art-buyers, not just browsers. READ MORE >
  • Atlanta-based Eclectic Music pivoted to online lessons to survive the COVID-19 pandemic, and relies on Nutshell to focus on the interactions that matter. READ MORE >
  • NEW is a nonprofit consulting firm that helps mission-driven organizations achieve their visions of a just and thriving society. READ MORE >

Use Nutshell to help send your revenue through the roof

The quality of Nutshell’s CRM for SMBs is something you’d be hard-pressed to find elsewhere, not to mention our top-tier customer service and free data migration assistance. And because it’s so easy to learn, you can get started with our award-winning CRM platform and start growing revenue for your small business in days, not weeks.

Ready to give Nutshell a try, with no commitment required?  Start your free 14-day trial of Nutshell today!

Nutshell FAQ

What does Nutshell cost?

Nutshell costs $16 per user per month paid annually, or $19 per user per month paid monthly. Our Nutshell Pro subscription (which includes sales automation and advanced reporting) costs $42 per user per month annually, or $49 per user per month paid monthly.

Are there any limits on data storage or contact storage?

No. Every Nutshell CRM subscription comes with unlimited contacts and data storage. (Note: Our Nutshell Marketing add-on is a separate monthly charge based on your number of contacts.)

I currently use another CRM to manage my contacts and leads. Can I transfer my existing data into Nutshell?

Yes. Getting your current data into Nutshell can be done through a .csv import in about an hour, and our free white-glove import service makes the process easy, fast, and accurate.

Will I be able to pay for my Nutshell subscription month-to-month, or do I have to sign a long-term contract?

We offer monthly subscriptions that can be canceled any time. You can also pay for a year’s subscription upfront to get a discount.

Do I have to pay extra to get access to live support?

Nope! Our Michigan-based technical support team is available to all customers and trial users  by phone, live chat, and email, Monday through Friday from 9am-4pm ET (excluding holidays).

I’m not sure if I need a CRM yet. When should my small business invest in one?

Small businesses often feel the pain of disorganization as soon as they have multiple sales team members independently working leads—you just can’t keep track of those efforts in a spreadsheet.

Plus, even if your company only has a handful of leads to work each month, storing customer contact information and conversation details in one place is so much easier than hunting through multiple spreadsheets and inboxes anytime you need to find something important.

So: If you have a sales team that’s actively working deals, or a growing database of contacts, it’s time for a CRM. Learn more about the key benefits of CRM software right here.

Why is Nutshell the best choice for small businesses?

Because we’re built for you. Ever since Nutshell launched in 2010, our small but mighty team has been entirely focused on helping small businesses succeed. Our customers love our friendly, next-door-neighboor service, and our product is designed so that even non-techies can pick it up quickly.

Nutshell’s excellent value and quality of support makes us a better option for small businesses than Salesforce, HubSpot, Pipedrive, or Monday.com. (To see how we stack up against other CRM solutions, visit our compare page.)

Try us free for 14 days and we’ll show you why thousands of SMBs around the world trust Nutshell to be the heart of their business operations.

Free trial FAQ

Do I need to enter a credit card to start my Nutshell trial?

No. All you’ll need to provide is your name and work email address. Providing your work phone number is recommended, but not required.

How long does the free trial last?

14 days. It goes by fast, so make sure you set aside some time during the first week to explore the platform. Our support team will be available if you get stuck. We also suggest that you attend a live demo early in your trial.

Which Nutshell features will I be able to access during my trial?

All of them. The free trial gives you access to our Pro subscription as well as 150 Nutshell Marketing email sends.

Does Nutshell hold on to the data I enter during my trial?

Yes, for 90 days. This way, if you decide to become a customer after your trial ends, you can get back up-and-running quickly without having to re-import all your business information and customer data.

Can I invite my co-workers and teammates into my Nutshell trial?

Absolutely! Learn how to do that here.

Can I import customer data from my current CRM or spreadsheets into Nutshell during my trial, to see how the software would actually work for my business?

Yes, and we highly recommend that you do so. Our team would be more than happy to help with this.