Marketing best practices are constantly changing.
The only way to ensure your company’s lead generation strategies are up-to-date is to study current trends and read about the tips and tricks that the experts are using.
With that in mind, we created this collection of online resources for marketing professionals so that you can get the guidance and cutting-edge strategies you need to grow your business. The list has been divided into three categories for your convenience: podcasts, YouTube channels, and blogs.
Now, let’s dive into our list of the 30 best marketing resources on the internet!
Best Marketing Podcasts
1. Marketing School
Marketing School is hosted by Neil Patel and Eric Siu, two extremely popular and well-respected marketing experts. Most episodes are five to ten minutes long and deliver actionable advice on topics like SEO, content creation, and social media. There are more than 1,400 episodes available of Marketing School, giving you plenty of insight to soak up.
2. Marketing Over Coffee
Marketing Over Coffee is hosted by John J. Wall and Christopher S. Penn and recorded in a Boston-area coffee shop. Each 20ish-minute episode features casual conversations (oftentimes with guests) on various marketing topics like social media, affiliate marketing, and copywriting.
3. Social Media Marketing Podcast
The Social Media Marketing Podcast is a popular show hosted by Michael Stelzner, the founder and CEO of Social Media Examiner. Listen weekly to learn the latest best-practices in social media marketing from Michael and his esteemed guests.
4. Perpetual Traffic
DigitalMarketer has been at the forefront of the digital marketing industry for nearly a decade. So it's not surprising that one of the company's podcasts, Perpetual Traffic, makes our list of top marketing resources. Ralph Burns and Amanda Powell host this show on a weekly basis and share real-world marketing strategies that listeners can implement immediately.
5. Online Marketing Made Easy
Amy Porterfield is a top-notch marketing strategist whose weekly podcast, Online Marketing Made Easy, is listened to by hundreds of thousands of people. If you want to learn more about growing your email list, creating profitable digital courses, and crushing it on social media, tune in to Amy's show.
6. This Old Marketing Podcast
Joe Pulizzi and Robert Rose, the founders of the Content Marketing Institute, co-host the This Old Marketing podcast. The show is a masterclass in storytelling and features news updates from the world of marketing and real-life campaign examples, delivered every two weeks.
7. Growth Marketing Toolbox
Hosted by Nicholas Scalice, the Growth Marketing Toolbox covers the latest tips, tricks, and technology you need to grow your business. Expect to hear interesting interviews with industry experts, startup founders, and product creators on this show that specializes in actionable advice its listeners can use in real-world scenarios.
8. The Hustle and Flowchart Podcast
The Hustle and Flowchart Podcast is an interview-style show hosted by the marketing duo of Joe Fier and Matt Wolfe. Some have described it as "Joe Rogan for business" because of its fun, eclectic vibe. Every episode features amazing tips on how to drive digital traffic and build an audience in the 21st century.
9. Duct Tape Marketing
John Jantch has hosted the Duct Tape Marketing Podcast for more than a decade, making it one of the longest running marketing podcast resources on the internet. Listen to learn unique insights from high-profile guests on topics like entrepreneurship, branding, and general marketing.
10. The CMO Podcast
As the former Chief Marketing Officer at Procter & Gamble, Jim Stengal, the host of the The CMO Podcast, knows a thing or two about effective marketing. That's why we recommend listening to this show where he interviews top CMOs and shares tips about leadership, creativity, and branding—especially if you hold a leadership position.
Best Marketing YouTube Channels
11. Marketing 360
The Marketing 360 YouTube channel is specifically geared towards marketing small businesses. It's extensive video collection (over 350 videos) is full of how-to guides and expert interviews on topics like creating raving fans, sending email marketing campaigns, and building a stronger content marketing strategy.
12. Sunny Lenarduzzi
Looking to market your business on YouTube? Then Sunny Lenarduzzi channel is definitely one you should check out! Sunny is a YouTube and social media marketing expert who publishes videos twice a week. Recent topics covered on her channel include Instagram growth and building multiple income streams.
13. Brian Dean
If you're at all interested in SEO, you've heard of Brian Dean, founder of Backlinko, one of the premier SEO training sites in the world. Brian doesn't post on YouTube that often—usually only once or twice a month. But every video he does create is packed with information. Tune in to learn about boosting your Google traffic, succeeding on YouTube, and more.
The DigitalMarketer YouTube channel covers a wide range of digital marketing topics. Want to learn how to create a customer avatar? Can't figure out email marketing? Maybe you're looking for ways to supercharge your company's blog. DigitalMarketer covers all these topics and more on its top-notch YouTube channel.
15. Vanessa Lau
Vanessa Lau is an online business coach for millennials, but any business owner or marketing professional can benefit from watching her YouTube videos. Start viewing to learn how to better leverage your company's social media channels and further monetize your business. Vanessa generally posts new content every week.
16. Adam Erhart
Adam Erhart's channel is perfect for those who are new to the digital marketing game. He covers entry-level topics like "How to Create a Marketing Plan" in ways that are easy to understand. He also dives into more niche topics, too, so that viewers can continue growing in their marketing knowledge.
17. Ahrefs TV
If you're not familiar with Ahrefs, it's a SaaS program that helps users improve their SEO efforts. The company's YouTube channel, Ahrefs TV, aims to further help the SEO community by covering topics such as link building, improving domain authority, and more. If your marketing efforts involve search engine optimization, check this channel out.
18. Jordan Platten
Jordan Platten runs a popular YouTube channel that focuses on the ins and outs of social media marketing. What sets Jordan's videos apart from the many others covering similar topics is his use of graphics, charts, and tables. These things help illustrate the concepts he covers and makes them easier for even complete beginners to understand.
19. Kimberly Ann Jimenez
Kimberly Ann Jimenez is a successful digital marketing strategist and the founder of The Business Lounge, an online marketing membership group. Kimberly's videos tackle subjects like boosting conversion rates, improving your content marketing strategy, and setting SMART social media goals.
20. Matthew Woodward
Matthew Woodward's YouTube channel covers all things internet marketing — but not in the way you're used to seeing. Matthew lets viewers peek over his shoulder as he illustrates the marketing concepts he talks about, step by step. Because of this, every tip Matthew shares on topics like link building, keyword research, and website content is actionable.
Best Marketing Blogs
21. Neil Patel's Blog
Neil Patel, mentioned earlier in regard to the Marketing School podcast, also runs a fantastic blog for digital marketers. He covers just about every marketing subject you can think of in deep detail. Whether you want to learn about SEO, content creation, or social media, you can do so on Neil's comprehensive blog.
22. The Moz Blog
The Moz Blog, including its popular Whiteboard Friday segments, is one of the best marketing resources on the internet. Moz's content creators do a great job of breaking down complex strategies and making them applicable to real-world marketers. Much of the content Moz publishes has to do with SEO, but they also cover other marketing topics, too.
Good marketing requires top notch copywriting. You'd be hard pressed to find a better copywriting resource than CopyHacker's Blog. Started by Joanna Wiebe, a very successful copywriter, CopyHackers will teach you how to write conversion-optimized landing pages, improve your email subject lines, and more.
24. Search Engine Journal
Search Engine Journal covers a wide variety of marketing topics including SEO, PPC, content creation, and social media publishing. Some of the site's more recent posts are "How to Optimize Your Website For Conversions" and "How Content Marketing Has Evolved.” The posts are well-written and contain actionable advice — check them out!
25. The Convince and Convert Blog
Convince and Convert's blog is run by Jay Baer and his team of top-notch marketing experts. If you're unfamiliar with Jay, he's a New York Times best-selling author of six books including Hug Your Haters. Give it a read to learn about the latest conversion trends, curating content for social media, and selecting the right keywords.
26. Marketing Land
Marketing Land publishes content for every kind of marketer, from seasoned CMOs to marketing interns learning about the field for the first time. Check out the site's posts on SEO, SEM, and social media marketing to take your skills to new heights.
27. The Wordstream Blog
Wordstream helps "business owners, marketers, and agencies all over the world use paid search and social to turn clicks into paying customers." The company's blog is an excellent resource for marketing professionals looking to drive more traffic from Google or create better social media content.
28. The SEMrush Blog
SEMrush's blog is a great place to learn about search engine optimization and content marketing. The site covers technical topics like "What is HTTPS: The Definitive Guide to How HTTPS Works" as well as more practical subjects like "How to Choose the Right Long-Tail Keywords." Because of this, we recommend the SEMrush blog to all levels of marketer.
29. The CoSchedule Blog
CoSchedule is known for producing in-depth and engaging content on a diverse range of marketing topics including content marketing, email marketing, social media marketing, and project management. The team also does a great job of providing downloadable resources to improve the reader learning experience.
30. The Unbounce Conversion Intelligence Blog
Unbounce makes landing page software, so it's not surprising that the company's blog, named The Unbounce Conversion Intelligence Blog, largely focuses on ways you can supercharge your website copy and make more sales. Recent posts include "How to Choose and Customize a Landing Page Template" and "How to Create Irresistible Facebook Landing Pages (Examples)."
Did we miss a resource that you absolutely love? Email firstname.lastname@example.org and we'll add it to the list ASAP.