Eclectic Music, an Atlanta-based music school known for its vibrant community and hands-on music instruction, had nearly sold out their summer camps February 2020. They were poised for a successful year. However, the emergence of the COVID-19 pandemic created an unprecedented challenge for the school. Jennifer Acker, Executive Director of Eclectic Music, fell ill with COVID-19, and the school faced uncertainty about its future.
As the pandemic unfolded, the music school faced a critical dilemma: How could they continue to serve their community and maintain their business model, built on in-person music instruction and a close-knit community, in a world of social distancing and lockdowns?
Eclectic Music swiftly pivoted to online lessons, recognizing the need to adapt to the new reality. Nutshell CRM played a crucial role in enabling this transition.
Here’s how Nutshell supported Eclectic Music:
Since implementing Nutshell CRM and adapting to online lessons, Eclectic Music has experienced significant positive outcomes:
Eclectic Music’s resilience and adaptability, coupled with Nutshell CRM’s robust features, allowed them to not only weather the storm but also grow and continue fostering a love of music within their community.
Nutshell CRM empowered Eclectic Music to overcome adversity, adapt to the new normal, and emerge stronger and more connected than ever before.
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